Independent Retailer

JULY 12, 2022

Visual merchandising plays a pivotal role in converting sales at the store level. However, there should be a lot of thought and purposeful planning that goes into designing everything from the store layout and signage to the proper lighting and product arrangements. by Melissa Stivale.

Visual Merchandising 86

Visual Merchandising Store Layout Accessories Advertising 86

Independent Retailer

JULY 12, 2022

Visual merchandising plays a pivotal role in converting sales at the store level. However, there should be a lot of thought and purposeful planning that goes into designing everything from the store layout and signage to the proper lighting and product arrangements. by Melissa Stivale.

Visual Merchandising 75

Visual Merchandising Store Layout Accessories Advertising 75

Wiser

APRIL 26, 2022

Merchandising is obviously an essential part of retail, but keeping your strategy up-to-date and profitable is difficult in a growing competitive market. There is a number of merchandising challenges that retailers are facing. What is Merchandising? 4: Visual Merchandising.

Visual Merchandising 146

Visual Merchandising Loss Prevention Customer Experience Promotions 146

Retail TouchPoints

MAY 1, 2024

Behavioral psychology: Understanding consumer behavior is crucial to crafting effective marketing strategies and designing engaging retail experiences. She has a robust track record for leading teams and leveraging custom, complex in-store marketing, media and technology solutions for Fortune 500 clients in the retail space.

Consumer 298

Consumer Store Layout Customer Experience Checkout 298

Retail Focus

MAY 30, 2023

Creating a brand community has always been an important marketing concept and a valuable brand asset. Traditionally, community retailing initiatives included local farmers’ markets, boutique stores hosting art exhibitions or workshops, or retailers supporting neighborhood cleanup campaigns. Ghalia BOUSTANI.

Visual Merchandising 130

Visual Merchandising Promotions Beauty and Health Store Layout 130

Retail Focus

JANUARY 12, 2023

A comprehensive brand experience is promoted from the outside and into the physical space as well as other brand touchpoints. This generally includes elements such as signage, colour palette, lighting, and overall store layout. A pop-up store is a great opportunity for a brand to communicate its message to customers.

Visual Merchandising 246

Visual Merchandising Store Layout Customer Experience Shopping 246

Wiser

APRIL 10, 2023

Assortment planning can deeply influence shopper purchases because there so many different factors that go into its creation, such as: Width and Depth Price Point Shelf Life Store Layout Promotions Visual Merchandising All of these different elements and more go into creating an optimized retail assortment strategy.

Dead-Stock 145

Dead-Stock Store Layout Visual Merchandising Planning 145