Retail TouchPoints

OCTOBER 16, 2023

These high-traffic shopping events don’t just present retailers with a chance to catapult profits. With the holiday shopping frenzy fast approaching, here are three ways for online retailers to maximize their collection of zero-party data during the Black Friday and Cyber Monday rush. Amplify insights through targeted surveys.

Marketing 245

Marketing Consumer Shopping Customer Experience 245

Shopper Motion

DECEMBER 19, 2022

Basically, by collecting and analyzing shopper data , retailers can improve their marketing strategies. Furthermore, drive sales by targeting their marketing efforts to specific segments of their target market and creating personalized recommendations and offers for individual shoppers. Types of shopper data.

Retail Marketing 52

Retail Marketing Marketing Target Market Customer Experience 52

Retail TouchPoints

APRIL 13, 2021

that’s why marketing teams are allocating more of their spend towards them. research found that 74% of marketers spend one-third or more of their budgets on social advertising. No matter how customers choose to shop, informed associates will be a key part of this process. Listen to the session on demand.

Consumer 135

Consumer Payment Services Fulfillment Advertising 135