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The Post-COVID Store: How to Tap the Pent-Up Need for Interaction Without Sacrificing Safety

Retail TouchPoints

“The retailers that really invested in buy online, pick up in-store (BOPIS), shops-within-shops in larger footprint locations or even experiential retail — those retailers really started to thrive during this time,” said Joe Scaretta, Co-CEO and Founder of CS Hudson in an interview with Retail TouchPoints.

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To Experience the Future of Retail, You’ll Want to Go to the Store

Retail TouchPoints

A flat-pack furniture retailer’s maze-like store layout shows customers how their products work in different settings and gives them the chance to touch and try out items. This is especially important for connecting with Gen Z customers, two-thirds of whom like to shop in-store when they’re looking for new products.

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Three Design Tips for Fighting Shrink

Retail TouchPoints

Sadly, in addition to imagining how people will shop the store, designers need to think harder about how they might steal from it, too. That means asking questions like: What more can be done to deter theft using store layout, customer flow, shelf height, mirrors, lighting and the placement of gondolas, merchandise and security cameras?