Retail TouchPoints

FEBRUARY 17, 2021

In order to do this, retailers need to leverage valuable consumer data to create a more targeted marketing strategy. With innovative technology and data solutions, retail stores can deliver highly targeted offers to engage customers. The global loyalty management market stood at $2.47 Test, Evaluate and Learn.

Target Market 220

Target Market Marketing Kiosk Promotions 220

Retail TouchPoints

MAY 16, 2022

Target was a model of agility during the pandemic, quickly expanding BOPIS and curbside pickup operations, and leveraging its store network for online fulfillment. Making grocery a priority plays to a key Target strength, he added: “Where Target shows up really well is with seasons and holidays, because we can be a one-stop shop,” said Gomez.

Promotions 220

Promotions Advertising Fulfillment Shopping 220

Retail TouchPoints

NOVEMBER 24, 2022

These practices create a frictionless commerce experience that is efficient but unoriginal, making one brand indistinguishable from the next. As a starting point, they can break away from outdated ecommerce ‘best practices’ to elevate the shopping experience and make their brand more distinctive. Increased Brand Loyalty.

Merchant Services 226

Merchant Services Checkout Shopping Location 226

Inside Retail

NOVEMBER 27, 2023

In the ever-evolving retail landscape, technology has swiftly moved from being a novelty to becoming the linchpin of both operational and customer-centric strategies. Generative AI takes a deep dive into the sea of data, extracting valuable insights from a consumer’s past purchases, browsing history, even their social media activity.

Consumer 147

Consumer Checkout Inventory Management Shopping 147

Hyken

APRIL 14, 2024

Each week, I read many customer service and customer experience articles from various resources. Here are my top five picks from last week. My Comment: This week’s TOP FIVE roundup has a theme: Customer Loyalty. All five of this week’s articles are focused on customer loyalty. But that isn’t always what actually happens.

Customer Experience 60

Customer Experience Promotions Returns Consumer 60

Retail TouchPoints

NOVEMBER 1, 2023

Many involve making all in-store customer touch points, including scan-and-go devices and shoppers’ own phones, more targeted to shoppers’ needs in the moment. Then I put in new chapters that touch on things like the foundations of loyalty. because consumers see it as a way to get value from the retailer.

Consumer 251

Consumer Shopping Marketing Promotions 251

Wiser

NOVEMBER 1, 2023

This technique utilizes technology to deliver personalized ads that specifically target potential customers, gently reminding them of the products they have already shown interest in. Customer Engagement: Remarketing can be used to engage customers throughout their buying journey, improving overall customer experience and loyalty.

Customer Retention 146

Customer Retention Returns Advertising Customer Experience 146

Hyken

APRIL 28, 2024

Each week, I read many customer service and customer experience articles from various resources. Here are my top five picks from last week. For context, these are the customers who continue to buy from you over and over again, and should account for the majority of your total sales. Years ago, the term “Big Data” became popular.

Customer Experience 58

Customer Experience Advertising Accounting Returns 58

Retail TouchPoints

MAY 8, 2023

According to research from Analytic Partners, 63% of marketers that increased their marketing investment during the financial crisis of 2008 generated a positive ROI. Furthermore, those that increased their media investments benefitted from a 17% growth in incremental sales.

Marketing 302

Marketing Returns Advertising Marketing Spend 302

365 Retail

MAY 10, 2024

From grasping customer preferences to executing finely-tuned campaigns, first-party data stands as a transformative force in reshaping how brands better connect with their customers. From balancing personalisation and privacy to data gaps and more, no stone was left unturned. They’re signing up for loyalty programs.

Consumer 115

Consumer Marketing Returns Management 115

Wiser

JUNE 20, 2023

Whether you’re launching a new product, trying to gain more customers, or simply looking to increase brand recognition and loyalty, effective promotions can help you reach your goals. Every brand and retailer is coming out with new promotions all of the time. What makes yours stand out from the rest?

Promotions 148

Promotions Advertising Planning Marketing 148

Retail TouchPoints

OCTOBER 19, 2022

The buy now, pay later (BNPL) firm has launched a series of new products under the Klarna Spotlight banner, all aimed at strengthening the company’s position as “a true shopping utility for consumers and a growth partner for retailers.” This is far from Klarna’s first foray beyond the world of payments. Shoppable Video.

Merchant Services 255

Merchant Services Shopping Drop-Shipping Checkout 255

Retail TouchPoints

SEPTEMBER 15, 2021

PetSmart has joined the growing ranks of retailers offering buy now, pay later (BNPL) services through a new partnership with Afterpay. with Amazon , Apple , Westfield shopping centers, CVS , Macy’s and Target among the many merchants that have added the offering in the last few months alone.

Merchant Services 206

Merchant Services Payment Services Shopping Marketing 206

Inside Retail

DECEMBER 5, 2023

While every customer secured during BFCM is important, every new browser who visited the site or responded to a promotion represents a new prospect for long-term engagement and conversion. This week the company shares four strategies that retailers can leverage to capitalise on post-BFCM momentum and retain new customers.

Promotions 130

Promotions Marketing Planning Returns 130

Inside Retail

FEBRUARY 7, 2023

With some websites starting to block third-party cookies, targeting ads effectively is becoming a near-impossible challenge. Marketers used to rely on Facebook and Google to get good traffic volume from one source at a reasonable return,” says Michael Tutek, Preezie’s co-founder and CEO.

Advertising 246

Advertising Returns Promotions Checkout 246

Retail TouchPoints

APRIL 14, 2021

The pandemic ushered in new norms for retailers and brands as they learned how to deal with the aftermath of closed storefronts, whether temporary or permanent. RTP: How have consumers’ expectations of offers and rewards changed from pre-pandemic to now? RTP: Why are offers and rewards so important to consumer loyalty?

Consumer 149

Consumer Customer Experience Fulfillment Marketing 149

Retail TouchPoints

NOVEMBER 14, 2022

Research finds the global market size for AI in retail is expected to grow drastically, from $4.84 Competitive pricing is a key strategy to build customer loyalty and increase sales. This can help improve customer loyalty and help you stand out from competitors. billion in 2021 to $31.18 billion in 2028. Customer support.

Customer Experience 309

Customer Experience Marketing Promotions Returns 309

365 Retail

MAY 9, 2024

From crafting seamless buying experiences to optimising operational efficiency, AI offers smart solutions that can drive growth and innovation. Below, we explore four of these AI tools that are leading the charge in unlocking new opportunities for business owners. This is where an AI-powered contract proofreading program comes in.

Fashion 52

Fashion Promotions Customer Experience Shopping 52

Mass Relators

MARCH 27, 2023

SAN FRANCISCO — Instacart has introduced new digital marketing tools designed to help retailers create more affordable, personalized experiences for their customers and build brand loyalty, the company said on Monday.

Marketing 52

Marketing Promotions Accounting Grocer 52

Inside Retail

SEPTEMBER 27, 2022

From the onset of the pandemic two years ago, almost every facet of our lives has had a digital component to it. One company that is intending to take full advantage of this new dawn is none other than Starbucks. The coffee giant recently revealed Starbucks Odyssey, a new experience powered by Web 3.0 The bigger picture.

Payment Services 130

Payment Services Shopping Consumer Marketing 130

Retail TouchPoints

NOVEMBER 8, 2022

billion, according to CBInsights, and that growth is poised to continue, especially as new solutions and services emerge to help these creators monetize and grow their individual brands and businesses. Community experiences and opportunities for creators to connect and learn from each other.

Marketing 196

Marketing Promotions Consumer Social Commerce 196

Retail TouchPoints

OCTOBER 18, 2022

From Roblox to Snap, the retailer is dedicated to not just being where this consumer is but also creating compelling experiences that drive engagement. However, the parent company of American Eagle and Aerie knows that to drive true loyalty, a strong purpose needs to be at the center.

Consumer 238

Consumer Fulfillment Returns Customer Experience 238

Clover - Retail

MAY 2, 2024

That kind of experience can be offered by all types of small businesses–from restaurants to retail shops to service businesses. Read on to learn more about the concierge business model, how it could help benefit your business, and how to help incorporate concierge services into your existing business framework.

Merchant Services 52

Merchant Services Customer Experience Boutique Target Market 52

Hyken

DECEMBER 3, 2023

Each week, I read many customer service and customer experience articles from various resources. Here are my top five picks from last week. How to Avoid Your Cx Initiatives from Being Another Flavor of the Month by Nicole Paul (John DiJulius) You’ve spent months executing a new initiative to help streamline things for your team.

Customer Experience 49

Customer Experience Planning Management Marketing 49

I Vend

APRIL 18, 2022

Learn more about how our Retail Management Solution drives profitability. Learn more What are upselling and cross-selling? It requires convincing the shopper that they will get better value from the higher-priced item. Existing customers spend 31% more than new customers. iVend Mobile POS.

Management 98

Management Point of Sale Inventory Management Customer Experience 98

I Vend

DECEMBER 13, 2022

They increase sales, build loyalty, and delight customers. iVend for Digital Passes iVend helps retailers get the most from holiday promotions. Learn more about our integrated retail technology platform. Shoppers particularly want tailored offers that are targeted, based on their needs, wants and likes.

Promotions 95

Promotions Employee Engagement Checkout Returns 95

Inside Retail

MAY 1, 2023

Doing this involves crunching a huge amount of data to enable highly targeted marketing campaigns and personalised product recommendations. It first collected customers’ personal details through loyalty and reward programs, with sales associates able to access this information in real-time.

Customer Experience 130

Customer Experience Target Market Checkout Marketing 130

V Count

JANUARY 26, 2024

Despite the fact that these innovations might seem quite new for everyday use, the reality is that corporations and businesses have been harnessing the power of AI for quite some time now, integrating these technologies into their operations in a multitude of ways. These AIs merely mimicked human behavior and lacked the capability to learn.

Shopping 95

Shopping Inventory Management Customer Experience Store Layout 95

365 Retail

JULY 5, 2022

How can brands capture customer loyalty at this turbulent time? Achille Traore, CEO, White Label Loyalty. Retail customer loyalty programs can help with both retention and new customer acquisition by enticing customers to purchase from you over your competitor. Offer more value.

Checkout 70

Checkout Customer Experience Consumer Accounting 70

Mass Relators

JUNE 15, 2023

With this measurement, advertisers can determine whether their campaigns effectively increase incremental purchases, attract new households, and encourage households that viewed the ads to spend more per purchase. To learn more about Circana Audiences and purchase-based targeting, click here.

Advertising 98

Advertising Point of Sale Accessories Apparel 98

Retail TouchPoints

FEBRUARY 26, 2021

The meteoric growth of its online business comes only a year after its departure from Amazon, followed by a statement that promised to build more “direct, personal relationships” with its customers through its online business. It’s about improving brand loyalty, and LTV (lifetime value). Nike shares jumped 13.1%

Wholesale 211

Wholesale Sporting Goods Returns Consumer 211

Inside Retail

MARCH 2, 2022

Shopping centres have long been a meeting place for people from all backgrounds, but now it’s time to up the ante as consumers are yearning for human connection more than ever, says Kelly Miller, general manager of retail at Mirvac and director at the Shopping Centre Council of Australia.

Shopping 130

Shopping Fashion Social Commerce Fulfillment 130

365 Retail

JANUARY 29, 2024

All customer bases are becoming more tech-savvy these days, so showing that you are keeping up with the times is a good way to stand out from the pack. Retailers can adopt this approach by implementing loyalty programs, personalized promotions, and targeted marketing campaigns to build strong, long-lasting relationships with customers.

Payment Services 52

Payment Services Checkout Customer Retention Target Market 52

Retail TouchPoints

NOVEMBER 19, 2020

In pursuit of its goal of becoming the leading global marketplace for buyers and sellers, eBay has been introducing tech-fueled programs and activations designed to connect with consumers’ rapidly evolving needs. Have you seen new consumers using your marketplace, and if so, what have been their key demographic and behavioral characteristics?

Consumer 156

Consumer Customer Experience Shopping Shipping 156

Hyken

JANUARY 10, 2022

Each week I read many customer service and customer experience articles from various resources. Here are my top five picks from last week. The New York Times) The meanness of the public has forced many public-facing industries to rethink what used to be an article of faith: that the customer is always right.

Customer Retention 62

Customer Retention Customer Experience Supermarket Marketing 62

Retail TouchPoints

OCTOBER 4, 2022

Launched in 1902, Goodwill far predates even the internet itself, but that’s not stopping the more than 120-year-old nonprofit from staking its claim in the online resale movement with its new marketplace GoodwillFinds.com. A Familiar Name in a New Space. Nonprofit Meets Resale.

Thrift Store 237

Thrift Store Consumer Marketing Shopping 237

Retail TouchPoints

APRIL 13, 2021

The 15 sessions, now available on demand, encompass critical areas of the retail enterprise, including: customer loyalty strategies; visual tech developments such as AR and 3D modeling; fulfillment and delivery management; the power of social networks; fast-growing Buy Now, Pay Later services; and the all-important customer experience.

Consumer 136

Consumer Payment Services Fulfillment Advertising 136