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How a Reactive Omnichannel Strategy can Help you Capitalize on Reactive Buying Trends

Retail TouchPoints

The numbers from our latest guide to omnichannel commerce speak for themselves, showing that marketing across three or more channels earns brands 250% higher engagement. Social commerce metrics are up in 2023 , with a 9% increase in gross merchandise value and a 63% increase in average order value across BigCommerce’s merchants.

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Webinar Recap: Taking The Pulse Of Marketers And Consumers To Navigate The Shift To Digital

Retail TouchPoints

Social commerce, engaging customers through influencers and shoppable posts are a few of the strategies being used by top retailers. “We’re The webinar wrapped up with predictions about the upcoming holiday season: 30% of retail holiday sales will come from a digital channel, compared to 14% the previous year.

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Turn Innovation into Action: Top 10 Takeaways You’ll Get From #RIC21

Retail TouchPoints

Brick-and-mortar locations are still essential parts of the shopper journey, but they need to be reconfigured to accommodate both shopper discovery and functions like flexible store-based fulfillment. 17 from 1:20 to 2:10 p.m.

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7 Targeted Retail Strategies for Revenue Growth and Margin Improvement

Retail TouchPoints

She leverages 25+ years in omnichannel retail, focusing on brands, covering digital strategy and store operations, registry, marketing, tech selection and organizational design. Kathy Kimple is the Executive Director of OSF Digital ’s Strategy group. She can be reached at kathy.kimple@osf.digital.

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Exclusive CEO Q&A: How LUXIE Is Pivoting To Win Older Shoppers

Retail TouchPoints

Riley: We have seen a massive increase in online sales, up 5X. To adjust for this volume, we have changed some fulfillment, shipping and customer service capabilities. We have a strong global presence and we are in the “good” malls; if you go to the good mall and to the good store you can find LUXIE. and Singapore.

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Digital Is Turning Retail Into An On-Demand Model

Retail TouchPoints

For retailers, digital transformation has not only made it possible to serve customers in multiple channels, it’s also made it possible to use real-time data capabilities that optimize product distribution and pricing strategies, increase inventory velocity, improve product positioning and turn stores into fulfilment centers.

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Retail Lessons From China: Innovation, Resilience And Recovery

Retail TouchPoints

Retailers should expect that even consumers who have embraced store reopenings early on will also continue the online behaviors they learned during lockdown. Retailers need to make the necessary adjustments to store operations, fulfilment processes, payments and more, to respect shoppers’ continued desire for contactless commerce.