Finance Marketing Promotions Retail Marketing 
Retail TouchPoints
JUNE 22, 2022
Herrington joined Amazon as VP of Consumables in 2005, launched Amazon Fresh in 2007 and was promoted to SVP of Consumables in 2014. Prior to joining Amazon, Herrington served as CEO of KeepMedia and VP of Marketing at online grocery retailer Webvan. Another company veteran, John Felton, will now lead the company’s operations.
Inside Retail
MARCH 21, 2024
This year, while consumers are still struggling to adapt to higher prices for staple goods and services, they are still spending on discretionary items creating a retail market where brands compete fiercely for their share of the consumer’s paycheque.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Retail TouchPoints
OCTOBER 27, 2021
One of the biggest challenges in marketing is quantifying the influence of each customer touch point. Even marketing teams that can map the entire customer journey have trouble identifying the exact moment or event that compelled a prospect to become a customer. Attribution is as much of a data challenge as it is a marketing challenge.
Retail Next
JANUARY 23, 2020
Decision-makers for retail businesses must think in a digital mindset. These tips will help you incorporate digital marketing strategies into your brick-and-mortar operations and increase your bottom line. Embrace Omnichannel Marketing. A whopping 73 percent of retail consumers use multiple channels to shop.
Retail TouchPoints
JANUARY 27, 2022
Nearly 200 nations discussed how best to address the planet’s climate emergency; new pledges, standards and rules were established for reducing methane gas pollution and deforestation, and clearer guidelines for coal financing and carbon trading. degrees Celsius.
Retail Next
DECEMBER 9, 2019
One of the smartest, most effective ways to build loyalty and generate those repeat customers is through Wi-Fi marketing. What is Wi-Fi Marketing? Wi-Fi marketing is must-have technology for small and large retailers alike. Regardless of your store’s size, Wi-Fi marketing can be a huge boon to your bottom line.
Retail Gazette
JULY 18, 2023
He explains: “It has been a key tool for major supermarkets to compete with discounters Aldi and Lidl on price, as high food inflation continues to put pressure on consumer finances. We can understand which media and channel works best, and…increasingly we can see the return on the various promotions and brand communications that we do.”
Expert insights. Personalized for you.
242 
Let's personalize your content