2018

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How Buy One, Get One Can Improve Your Sales

Wiser

There are many different methods to increase your sales. Discounts are an effective short-term strategy that retailers use when inventory is moving slower than expected. Contrary to popular belief, not all discount techniques are created equal. Though the traditional discount sales are effective, Buy One, Get One (BOGO) has become one of the more popular choices for retailers lately.

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Comment on Ecommerce Product Photography Guide: How to Take Pictures That Attract and Convert Customers by Adam Nill

Vend Hq

I feel strongly about it and love learning more on this topic. If possible, as you gain expertise, would you mind updating your blog with more information.

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2019 tech predictions from Jamf CEO

Jamf on Retail

How will Windows 7 end-of-life (EOL) impact organizations? What does the future of device and user security look like? Jamf CEO, Dean Hager, weighs in on these and other 2019 technology predictions.

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How To Fix Your Google Shopping Feed Without Going Crazy

Store Growers

“I just got a mail from Google saying they’re suspending my Merchant Account got suspended!” Audrey messaged me. Damn. This wasn’t good. A couple of days before, she had reached out to me with some questions about Google Shopping. She was trying to figure out how to get started and create a Google Shopping feed but was running into a lot of errors.

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A Blueprint for B2B Commerce

In the B2B space, digital expectations are higher than ever. Consumer platforms have made online experiences incredibly user-friendly and efficient, adding pressure for businesses to follow suit to meet the expectations of the modern B2B buyer. Take inspiration from B2C commerce strategies and adapt them for B2B digital interactions. Learn to create engaging and well-crafted consumer shopping experiences with insights and tools from Orium’s report, A Blueprint to B2B Commerce.

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Review of Bagermtnco's Soft Suede Italian Leather Baby Shoes

Hello Small Shop

Here at HSS we literally cannot get over how freaking cute these baby Mocs are from Badger Co ! Badger Co. specializes in creating beautiful soft sole shoes for small feet. We had the opportunity to review these super cute Italian leather suede moccs in brown and here’s what we thought: Not only are they super cute but they’re also super soft We love this specific pair not only because of the style but also because the color is gender neutral and can literally match with almost any outfit!

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Fall Tips for Tenants

Broad Reach Retail

Did you know that 52% of Small Business Owners post on Social Media daily while 77% of Americans have Social Media accounts. In this issue of our Fall Tips for Tenants, we address the importance of: WHY small businesses need to be active on social media. Information on WHAT platform to use along with HOW to do it. Identifying Target Markets. TIPS FOR TENANTS (Fall, 2018).

More Trending

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Digital Shopping Carts

Storis

Powerful Conversion Tools. It’s not a secret that the customer purchasing model is non-linear. Even if you are a home furnishings retailer that converts most of your revenue in your physical stores, your website plays a critical role in driving store traffic. Many furniture retailers may shy away from eCommerce because they don’t believe they can successfully convert sales online.

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Bridging the Touch-Feel Gap with Pop-Ups

Medallion Retail

The smell of a fresh croissant. The feel of lush velvet. The strum of the guitar in a familiar song. Every day, the five senses transport our thoughts, impact our memories and create emotional connections. Driving our emotions and our The post Bridging the Touch-Feel Gap with Pop-Ups appeared first on Medallion Retail.

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How pharma marketers can effectively manage a multi-product marketing plan

Cross Cap

In 2018 consumer loyalty is more important than ever. With more and more emerging competitors entering the market globally, and a prejudice toward Pharma in general, pharmaceutical and healthcare companies can no longer afford to have a purely transactional relationship with their consumers. Instead, pharma is headed in the direction of building loyalty in pursuit of remaining relevant, competitive and profitable.

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E-commerce delivery platform leader MetaPack bought by Stamps.com

Retail Technology Review

MetaPack has reached an agreement with Stamps.com Inc., the provider of postage online and shipping software solutions, to sell the business in a deal worth approximately £175 million.

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How Harry Rosen Turns Targeted Personalization Data into Retail Loyalty

Speaker: Shaunna Bruton and Kailey Holmes

Unlock the potential of customer data to create personalized retail experiences that resonate with your audience. This webinar will explore the critical role of customer data in modern retail, providing you with strategies to collect, analyze, and apply data to enhance personalization. Learn from leading retailers, like Harry Rosen, and experts on how to turn data into actionable insights that drive customer satisfaction and loyalty.

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“Retail is Retail”: Redefining the Sale

Wiser

There’s hope. There’s hope for the traditional, walk-in business in this fast-paced, tech-savvy era of retail. Many consumers and business owners are only choosing to see the 16 percent of brick and mortar retailers who are planning to decrease their locations within the year. However what they don’t see is that 43 percent of retailers are planning to increase their in-store locations before the end of 2018, according to the National Retail Federation (NRF) and Forrester.

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Comment on 9 St. Patrick’s Day Promotion and Marketing Ideas for Retailers by Peter Smith

Vend Hq

Hey guys, want to see the St. Patrick’s Festival. Use the link to check the live location in the Exploro app. It’s amazing. The festival celebrates the national holiday with a global impact. It takes place the weekend before the holiday, and the two-hour parade features floats, Irish dance companies, bagpipers and other musicians. Link-[link].

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2019 tech predictions from Jamf CEO

Jamf on Retail

How will Windows 7 end-of-life (EOL) impact organizations? What does the future of device and user security look like? Jamf CEO, Dean Hager, weighs in on these and other 2019 technology predictions.

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Retail Innovations Blog Series: Trend #4: Responsibility

Retail Eye

Welcome back to J.C. Williams Group’s Retail Innovations Blog Series where we celebrate global retail innovation, concepts, and trends!

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Innovation Fest: Summer of AI

Join Bloomreach at Innovation Fest: Summer 2024, a virtual event, to explore the future of personalized marketing and merchandising! Along with the company’s top product experts, CEO Raj De Datta will provide an exclusive look at the company’s latest AI innovations reshaping the omnichannel experience. Don’t miss out on this exciting opportunity to connect with fellow industry leaders and explore the latest trends in retail technology.

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Review of Rubydothandmade's Gray & White Bib

Hello Small Shop

How freaking cute is this gray and white bib from @rubydothandmade? Kerina, is the creator behind @rubydothandmade an specializes in hand making luxuriously soft, stylish and absorbent baby items. Kerina was inspired to start her shop following the arrival of her second child who was diagnosed with re-flux at only 3 weeks. Kerina and her partner went through so many bibs and burp clothes that she decided to design her very own bibs, which are highly absorbent.

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As Prime Day 2018 nears, Criteo VP clues merchants on grabbing potential triple-digit sales boost

Fierce Retail

As Prime Day 2018 nears, Criteo VP clues merchants on grabbing potential triple-digit sales boost. lbarley. Tue, 06/26/2018 - 13:40.

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Join Us at Doing Business in Bentonville! | Thursday, July 19, 2018

Shilo Next

We have guest tickets available! If you are interested in attending contact us at info@shilohnext.com! Join us for breakfast and learn from industry professionals about structuring your team to meet Walmart’s current and future business needs! These tickets are first come, first served, so be sure to contact us today! Here are a few more details […].

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Dark Patterns in Google Ads

Store Growers

Google has recently rebranded its Adwords advertising platform to Google Ads. Together with the new name, the interface also got a big overhaul. And as someone who spends many hours of every day on the platform, I can’t say I’m happy with the results. Part of that is personal. All the years of using the old platform have made me very efficient with it.

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Secrets of a Successful Sale: Optimizing Your Checkout Process

Speaker: David Nisbet, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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How to Create Winning Black Friday Promotions

Wiser

Which Black Friday marketing ideas drive the most sales? There are quite a few out there: gift guides, free products, longer sales periods, and many more. However, one marketing tactic has stood the test of time, and for good reason: the promotion. . Shoppers won’t know your excellent sales if you don’t promote them. Promotions are one of the best ways to communicate your discounts, sales periods, and other crucial information to your target audience.

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Monitoring Out-Of-Stocks in a Fast-Paced Retail Environment

Wiser

This is a guest post by Chad Rucker , Sales Director at Wiser. . Out-of-stocks. Stockouts. Shortages. Backorders. Regardless of the name, not having the proper amount of inventory is detrimental for both brands and retailers. The sale is lost, the shopper is frustrated, and you may have unintentionally driven them to choose a competing brand or shop at a competing store.

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No Price Wars: How to Compete Without Racing to the Bottom

Wiser

Are there winners at the end of price wars? Not really. Some people may feel that lower prices are better for consumers, but bottom-barrel prices equal tiny margins for businesses. And that can lead to reduced services, lower quality products, less competition, and many other concerns. . Put simply, price wars are bad for business. Unfortunately, they are increasingly common in the age of eCommerce.

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Who Needs In-Store Crowdsourced Data?

Wiser

The perks of in-store crowdsourced data are endless, but who can benefit the most from these insights? The answer to this question is much more complex than it may seem, but at its core, almost all businesses can benefit. Before looking at the who, though, it’s important to know what types of data can be collected. With in-store crowdsourcing, you can acquire data on: Shelf health.

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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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Actionable Insights: How to Take the Next Step with Your Data

Wiser

Better data leads to better decisions. However, it’s the latter part—decisions—that is often the biggest challenge for brands and retailers. You have the raw data, but how do you convert it into actionable insights? This is something that we think about a lot. We’re constantly in search of better solutions to not just provide data but illustrate a clear path forward.

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Entering Whole Foods: How Emerging Brands Capture Shopper Attention

Wiser

Whole Foods has long been a valuable ally for emerging food brands. Many of the products stocked on Whole Foods’ shelves are considered small label—brands not owned by a larger company, such as Proctor & Gamble or Mars. These emerging brands have an uphill battle as they look to establish a foothold in the consumer packaged goods space. They’ve just recently begun selling in stores and face competition from more recognizable brands, even in a store such as Whole Foods that leans toward small

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[TotalRetail] Pricing Intelligence: What it is and Why it Matters

Wiser

Every retailer knows the importance of pricing. The right price can make or break sales, but the challenge comes in finding that right price. This is why pricing intelligence is so important. Defined as tracking, monitoring, and analyzing pricing data to make educated decisions, pricing intelligence should be a core component of any business strategy.

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Too Soon? How Shoppers Really Feel About Your Seasonal Displays

Wiser

It’s that time again. The holidays are upon us, and if you’re in the retail space, that means a bulk of your yearly sales could happen in the next few months. Are you ready? In a bid to say “Yes! I am definitely ready!” it seems that retailers are ramping up their seasonal marketing earlier every year, with holiday displays making appearances in October, September, and August.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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The Importance of Data Validation in an Imperfect Retail World

Wiser

What good is data if it’s incorrect? As new solutions arise to solve the “How do I collect data” question, don’t overlook the importance of data validation and just how accurate that data actually is. . This is especially true in brick-and-mortar retail. Pricing, promotions, display compliance, and more—you need data across all segments of your business.

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The Benefits of Subjective In-Aisle Data Collection

Wiser

Monday through Friday I spend most of my time speaking about, thinking about, or helping my clients in the retail space, but—because I made the leap several years ago to buy a turn of the century home—come Friday at 5PM, much of my time is taken up by home repair, remodeling, and general DIY work. My weekend projects have taught me that in-aisle data collection is paramount to the improving the customer experience.

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Wiser Names Mathieu Gagné as Chief Financial Officer

Wiser

Wiser’s first CFO joins to drive organic and acquisition growth for the retail analytics platform. BOSTON (PRWEB) JANUARY 08, 2018. Wiser , a retail analytics platform delivering actionable data for better decisions, has named Mathieu “Mat” Gagné as its first Chief Financial Officer (CFO). Gagne previously served as CFO at Alert Innovation, EBI Consulting and MyWebGrocer, and will oversee accounting, legal, forecasting and financial analysis from Wiser’s Boston office.

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How to Overcome Cart Abandonment at Your eCommerce Store

Wiser

Did you know that the average cart abandonment rate at the beginning of 2018 was 75.6 percent? Therefore, according to the data from SaleCycle, for every four shoppers to your site, three leave without buying anything. . That’s a lot of untapped potential, and cart abandonment is a very real issue facing eCommerce retailers today. Thankfully, there are plenty of tactics you can use to try to reduce that 75.6 percent.

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Exploring the Advantages and Hurdles of Direct Store Deliveries

Direct Store Delivery, or DSD, is a common practice among global suppliers and retailers – like PepsiCo, Frito Lay, CVS, and Dollar General – and its popularity is growing, with the global DSD market expected to reach $1.19 trillion by 2027. Download this eBook for exclusive insights into direct store deliveries, challenges, benefits, and future trends.