What Recommerce can Teach Retailers About New Consumer Behaviors and Future-Proofing Sales
Retail TouchPoints
JANUARY 4, 2022
As retailers have struggled to navigate changes in consumer behavior and economic uncertainty brought on by the pandemic, one area has seen continued growth: recommerce. This trend involves brands reselling previously owned products at a discount — and it’s caught on quickly. The resale market is growing 11 times faster than traditional retail and is expected to reach $84 billion by 2030, far eclipsing the predicted $40 billion market for fast fashion. .
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