Retail TouchPoints

MAY 20, 2022

The company’s wholesale business is still thriving, but now it’s only part of an omnichannel strategy that includes ecommerce , social commerce and marketplaces. Loyalty to those stores used to be 100% — a top customer would go to Neiman Marcus for everything and not go anywhere else. And earn his stripes he has.

Wholesale 223

Wholesale Department Stores Fashion Social Commerce 223

Retail TouchPoints

JANUARY 19, 2022

For us, it’s clearly been about innovating in how we engage with the consumer, the products we develop and [how we] go to market.” Assessing wholesale partnerships: As with many brands, wholesale partnerships play an important role in Ralph Lauren’s growth strategy. Heritage sometimes isn’t enough ,” Louvet admitted.

Department Stores 241

Department Stores Wholesale Consumer Fashion 241

Inside Retail

JANUARY 11, 2024

There are countless examples of how social media virality, especially on TikTok, has helped lift a company’s profits in unprecedented ways, from the sale of fragrance products via #perfumetok to antacids via #hotgirlswithstomachissues. This is where acute marketing tactics come into play. And boy did they ever.

Department Stores 130

Department Stores Wholesale Marketing Consumer 130

Retail TouchPoints

MARCH 1, 2024

Natori also sells via wholesale channels, to luxury retailers such as Neiman Marcus and Bergdorf Goodman. That [department store] channel has had its issues in terms of growth, but [these retailers] are just as important to us as our dot-com business,” said Natori. We also get end-to-end accountability in the supply chain.”

Department Stores 209

Department Stores Wholesale Finance Apparel 209