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“I didn’t have any formal experience in the retail industry”: Alyce Tran

Inside Retail

Her savvy for social media not only sells out products but landed her a role as head of sales for ANZ at LTK, the world’s largest premium influencer marketing platform. There aren’t so many brands playing in the Gen Z-Millennial market in the home goods vertical. Alyce Tran co-founded and built two viral brands from the ground up.

Fashion 130
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Are Third-Party Marketplaces the Growth Driver Legacy Retail is Looking for?

Retail TouchPoints

They join a growing roster of retailers that are expanding their online reach by allowing third-party brands to sell directly through their ecommerce sites , bypassing traditional wholesale relationships. In practice, however , most of the new third-party marketplaces being launched don’t look anything like Amazon.

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Why Direct to Consumer Brands Struggle with Profitability

Indigo 9 Digital

The eyeglass retailer famously disrupted the market for prescription eyeglasses with a slick website and a try-before-you-buy from home program which captured the hearts of millions of customers. They’ve [Warby Parker has] been around for a while, and they’ve been very good at marketing themselves,” said Kodali. of revenue.