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How Top Retailers Prevent Black Friday Website Disasters: a Cross-Team Approach

Retail TouchPoints

Several years ago, during the Super Bowl, I was working at a small startup when my CTO came to tell me the company was planning a major commercial push to the big game’s millions of global viewers. Our engineering team was caught completely off guard – we hadn’t even known a commercial was planned.

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How to Start a Loyalty Program That Engages Customers Effectively

Small Biz Trends

Key Takeaways Understand the Importance: Loyalty programs enhance customer retention, making it easier to keep existing customers while attracting new ones. Let’s dive into the essential steps for launching a successful loyalty program that keeps your customers coming back for more.

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UK high street battles rising food prices and cautious shoppers

Retail Gazette

Shop price inflation accelerated again in July, driven by a sixth consecutive monthly rise in food prices, according to new figures from the British Retail Consortium (BRC) and NIQ. The latest BRC-NIQ Shop Price Index shows overall shop price inflation rose to 0.7% in July, up from 0.2% Food inflation rose to 4%, up from 3.7%

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Key Benefits of Retail Training Programs

Small Biz Trends

Improved customer service skills through training can increase customer satisfaction rates by 17%. Well-trained employees contribute to a 30% increase in customer retention, enhancing brand loyalty. In addition, continuous training on customer service skills can increase satisfaction rates by 17%.

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Effective Local Marketing Ideas to Boost Your Community Engagement

Small Biz Trends

With consumers increasingly seeking out businesses in their area, tapping into local marketing ideas is essential for driving foot traffic and building a loyal customer base. Whether you’re a small shop or a service provider, understanding how to connect with your community can lead to remarkable growth.

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Unlocking Secrets for Building a Top Ecommerce Business Success

Small Biz Trends

Key Takeaways Customer-Centric Focus: Successful eCommerce businesses prioritize understanding and addressing customer preferences to create personalized shopping experiences. It’s about understanding your audience, mastering marketing strategies, and creating an exceptional shopping experience.

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What Business Does Every Small Town Need for Thriving Communities?

Small Biz Trends

Key Takeaways Essential Business Types: Small towns benefit from key businesses such as grocery stores, cafés, health and wellness centers, and specialty retail shops that cater to local needs and foster community engagement. A well-stocked store encourages local shopping and fosters community connections.