Customer Retention Marketing Marketing Spend Shipping 
Retail TouchPoints
JUNE 23, 2022
Personalize Your Back-to-School Marketing. Personalization has been held up as the gold standard for ecommerce CX across the board, but the reality of customer demand for personalized experiences appears to be more nuanced. Even better, allow their digital wallet to automatically populate those checkout fields.
Retalon
AUGUST 22, 2023
Ecommerce continues to rapidly gain market share year after year. However, a good rule of thumb is CLV should be 3:1 of customer acquisition cost (CAC). High lifetime value customers have a lower churn rate and make repeat purchases over many years. CLV represents the ultimate value of your marketing and retention strategies.
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