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Have Temu and Shein Thwarted Wish’s Hopes of a Comeback?

Retail TouchPoints

After several years of declines and a host of executive switch-ups (particularly in the CEO role), Wish began a major overhaul of its business (still underway) and launched a marketing blitz to “reintroduce” itself to consumers in August 2022. The trade-off is long shipping times, another thing Wish is working hard to improve.

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Four reasons to become a dropship supplier in Australia

Inside Retail

With marketing spending at all-time highs for e-commerce businesses, it pays to know that customer acquisition costs can be virtually non-existent on Dropshipzone. Make ship happen with Dropshipzone What’s next? You’re set up for order fulfilment, shipping, delivery and returns.

Shipping 130
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Revealed: MyDeal’s roadmap to tackle the $8.1bn online homewares market

Inside Retail

billion online household goods market, which sits within the $67 billion Australian household goods market. It’s MyDeal acquiring market share in the current market, and we’re quite comfortable with where we sit in the market right now.”. As it stands, MyDeal makes up about 3 per cent of the of the $8.1

Marketing 130
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Mejuri Leverages Real-Time Profitability Data to Inform Decision-Making

Retail TouchPoints

“With COVID and recent market dynamics, tracking variable costs in real time becomes even more important. “Shopper behavior is also less predictable today, requiring more creative experimentation in merchandising and marketing. . Mejuri uses the real-time tracking to swiftly, and fluidly, pivot strategies.

Markdowns 185
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How Brands can Deliver More Value to Shoppers in 2023

Retail TouchPoints

Instead, there is an increasing focus on delivering more value for consumers, which can include other cost-reducing methods such as strategic discounts, targeted shipping offers, and rewards or cashback on purchases. Loyalty programs, as well as strategically deployed marketing tactics, can help retailers win over hesitant consumers.

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Why Hello Drinks has ditched the warehouse for the cloud

Inside Retail

Tucker went straight to wholesalers and asked to plug into their warehouses to ship direct to customers and, in effect, turn over more stock for wholesalers at a time when on-premise is struggling. “We It eats into our margin and, more often than not, by the time we sell it we haven’t made anything,” Tucker explained.

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Why retailers are moving their ad spending into in-store digital assets

Inside Retail

Today, there is a growing opportunity around connecting the in-store retail media piece of the broader marketing puzzle, continues Hanns. “We We have been working with our customers on how we connect the store part of their retail media into their omnichannel marketing approach.