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Rethinking Returns: Innovative Strategies for Retailers to Drive Growth in 2024

Retail TouchPoints

Long viewed as a necessary evil, the retail returns process is emerging as an unexpected avenue for growth and customer engagement. In the rapidly expanding ecommerce market, projected to reach $3 billion in 2023, a significant 20% to 30% of online purchases end up being returned. Speed-to-restock is key in the returns cycle.

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Deloitte Shares Loyalty Trends and Best Practices for 2024

Retail TouchPoints

To drive customer retention and loyalty, most brands and retailers continue to rely on purchase discounts ( 77% ) and loyalty program points ( 61% ), according to Retail TouchPoints research. Deloitte found that consumer interest in co-branded credit cards dropped 11% between 2022 and 2023. A major reason for this drop?

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5 Ways Retailers Can Tackle Wavering Customer Loyalty

Retail TouchPoints

Customer acquisition costs online have reached unprecedented levels, which means marketing leaders are trying to diversify their toolkits. In fact, the use of traditional media — such as TV, radio, direct mail and outdoor advertising — as a customer acquisition tool rose from 29% in 2021 to 51% in 2022, second only to email outreach (68%).

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How Ecommerce Retailers Can Prepare Now for Back-to-School 2022

Retail TouchPoints

Last year, the average family with K-12 students spent $848 on return to school items, while families of college students spent an average of $1,200, according to the National Retail Federation. Among older shoppers, security may be more of a factor, because 44% say the possibility of online scams deters them from shopping online more often.

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eCommerce Logistics for Retail Stores

Rain Pros

eCommerce has dramatically disrupted the retail sector in recent decades by changing how people shop. The accessibility and convenience offered by online shopping platforms have led to significant shifts in consumer behavior, and traditional retailers must adapt to ensure they remain competitive and meet evolving customer expectations.

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eCommerce Logistics for Retail Stores

Rain Pros

eCommerce has dramatically disrupted the retail sector in recent decades by changing how people shop. The accessibility and convenience offered by online shopping platforms have led to significant shifts in consumer behavior, and traditional retailers must adapt to ensure they remain competitive and meet evolving customer expectations.

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Challenger Brands Are Failing On Online Delivery – Things Must Change 

Retail Minded

It’s not a stretch to say that t oday’s ecommerce market is fraught with fulfilment issues, and t hese widespread errors and delays mean shoppers are missing out on vital deliveries, leading to greater levels of disappointment and mistrust in online shopping. . Online Demand Is Causing Costly Errors . New Era – New Solutions Needed .