Remove customer-incentive-programs-that-drive-loyalty-and-growth
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Leveraging Non-Cash Incentives to Drive Employee Motivation and Productivity in SMBs 

Retail TouchPoints

In the competitive landscape of small and medium-sized businesses (SMBs), the quest to cultivate a motivated, engaged and productive workforce is crucial for sustainable growth and success. A significant 89% of employees report feeling more valued and appreciated by their employers due to non-cash incentives.

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Retention and loyalty – how to grow when the market is down

Inside Retail

It will come as no surprise to anybody in retail that achieving growth in 2024 is going to be challenging, as increased costs of living, higher mortgage interest repayments and unemployment risks negatively affect discretionary income and non-grocery retail spending. The term ‘customer loyalty’ is commonly confused with ‘loyalty programs’.

Marketing 290
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How Subscription Strategies can Supercharge Loyalty Programs

Retail TouchPoints

Loyalty programs are a common (and undeniably effective) tool for retailers to gather data and build customer lifetime value, but perhaps they’ve become a little too common. As a whole, loyalty programs are quite popular. higher spend overall. higher spend overall.

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The Biggest Deals of the Year: How Retail Sales Events Have Grown into Loyalty Drivers

Retail TouchPoints

Shoppers have gotten smarter about pricing strategies; they also have an arsenal of tools and options at their disposal for saving big on almost any purchase — from loyalty programs to partner marketing, to cash back incentives, bundle deals, discounts and price-watching intelligence from sites like CamelCamelCamel.

Consumer 232
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How scrutiny over prices could impact Coles’ and Woolworths’ loyalty programs

Inside Retail

Customer loyalty and membership are a valuable asset for many reasons, so it should come as no surprise that retailers are honing their attention on this space, with the current economic climate and cost-of-living pressures here for the long haul. billion in 2024. Myer One currently has about 4.2 million engaged members of its 7.3

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Casey’s Personalizes Experiences for Over 5.5 Million Loyalty Members

Retail TouchPoints

million rewards loyalty members via more than 1 billion marketing messages in 2022. As part of an overhaul of its online offerings, Casey’s aligned its digital tools to build a new ecommerce presence, launched mobile apps, introduced a loyalty program and forged partnerships with third-party delivery companies.

Marketing 244
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Trade Promotion vs Consumer Promotion: A Comparative Analysis

Wiser

They aim to encourage these entities to stock more of the product, allocate more shelf space, or promote it more vigorously to customers. Tactics often include bulk buying discounts, rebates, or incentives like free point of sale displays. What is Trade Promotion?