Retail TouchPoints

OCTOBER 31, 2024

Clarks will ultimately assess the impact and success of this collaboration to inform future promotions and improve these immersive activations that drive real-life product reach and engagement.

Accessories

Retail TouchPoints

JULY 14, 2025

Loyalty and points/rewards programs, discounts and gift cards Fair practices: Federal and state laws prohibit retailers from engaging in unfair and deceptive trade practices, such as promoting a loyalty program in a false and misleading manner, failing to disclose material terms and failing to provide rewards as promised.

Payment Services

Retail TouchPoints

JULY 14, 2025

They say location is everything in retail, and so American Eagle is leveraging Snap Map — the Snapchat map program — to promote its physical locations while also providing “Snapchatters” with a mobile shopping experience on its website. More than 800 American Eagle stores are now featured as Promoted Places on Snap Maps.

Promotions

Retail TouchPoints

NOVEMBER 12, 2024

These include the ability for retailers to showcase promotions like free shipping, sitewide sales and buy one, get one offers , as well as the Deal ad module, whichmakes ads with special offers more visible to users via a carousel format.

Shopping

Retail TouchPoints

JULY 9, 2025

In this article, I’ll explore the reasons behind this trust gap — especially when it comes to security and payment confidence — and share some thoughts about what retailers, social platforms and regulators must do to close it. Faster time-to-sale : Ideal for one-off items, promotions or spontaneous “DM to buy” moments.

Merchant Services

Retail TouchPoints

NOVEMBER 25, 2024

We’re doing specific campaigns and promotions for these groups, even though our products aren’t discounted often. Vaccarella: From a marketing standpoint, we’re trying to let other people know that we rally behind them, like teachers and nurses.

Wholesale

RETAIL MANAGEMENT SOFTWARE

AUGUST 1, 2025

Omnichannel Retail is a strategy that connects every touchpoint—physical stores, eCommerce, social commerce, mobile apps, and even marketplaces—into one unified customer experience. With an omnichannel model: Customers can buy online and pick up in-store.

Fulfillment

Retail TouchPoints

JUNE 25, 2025

The power of social media influencers is impossible to ignore in today’s digital age, with over half of Gen Z using TikTok as their go-to search engine and main source for shopping inspiration, largely because of the visual format of its results. This presents a major opportunity for retailers.

Boutique

Retail TouchPoints

NOVEMBER 26, 2024

We’ve learned that our customers are eager to receive unique perks, which is why True Rewards goes beyond offering promotional discounts,” said Kristen D’Arcy, Chief Marketing Officer of True Religion in a statement. “We This is why the brand is leaning heavily into experiential moments that money can’t buy.

Promotions

365 Retail

FEBRUARY 20, 2025

Will Glynn-Jones, Founder and Managing Director of Send Me a Sample Digital sampling is increasingly being woven into the customer journey. Brands recognise that samples dont just serve as one-off promotions theyre an important part of a customers path to purchase. Take subscription boxes, for example.

Social Commerce

Inside Retail

JULY 16, 2025

Global marketing research firm NielsenIQ found that omnichannel shoppers deliver 30 per cent higher lifetime value than DTC-only customers. Brands must evolve beyond being purely DTC-focused, into models that blend retail, marketplaces and social commerce with precision. This isn’t an abandonment of DTC.

Social Commerce

Retail TouchPoints

MARCH 19, 2025

From the integration of social commerce and innovative AI applications to the establishment of trade organizations and interfacing with government, its clear why resale is seeing accelerated growth and has such a promising growth trajectory.

Apparel

Inside Retail

MARCH 18, 2025

Once youve learned about the six overarching retail technology trends here,dive into Centric Softwares latest e-book, 2025 Global Retail Tech Trends ,to get more granular about whats driving the future of forecasting and replenishment, assortment management and pricing and promotions optimisation trends (and even, what you can do about it).

Social Commerce

Retail TouchPoints

MAY 12, 2022

Social commerce has quickly grown from a revolutionary idea to a mainstream concept, and the channel is expected to continue expanding to reach $1.2 The foundational lesson is that, while social commerce can be an outgrowth of a retailer’s traditional social media interactions, it’s both more time-sensitive and more time-consuming.

Social Commerce

Retail TouchPoints

MARCH 11, 2022

The ever-evolving roster of social commerce capabilities on the world’s top platforms can be dizzying, with vast disparities between what is possible from one app to another and each platform fighting to keep up — both with consumers’ expectations and each other. Meta Showcases Social Commerce Successes.

Social Commerce

Retail TouchPoints

SEPTEMBER 29, 2021

Nicolau said this ad type will be an effective tool to drive traffic to a brand’s website, feature seasonal deals, share limited-time offers, showcase top items or promote recent product launches. Dynamic Showcase Ads (DSA). Brands can integrate their product catalogs with the help of TikTok partners Productsup or Feedonomics.

Social Commerce

Retail TouchPoints

MARCH 30, 2022

Brands quickly realized their sites and user experiences needed upgrades to address friction within the customer journey. Creating a Seamless User Experience. Reducing user flow and overall friction has been key in acquiring new customers and maintaining positive engagement for social commerce brands.

Social Commerce

Retail Focus

APRIL 24, 2023

The 11 th year of the CX Retail Exchange , 11-12 July 2023, will invite senior customer experience leaders in retail to the Hilton, Syon Park, to explore the biggest challenges and solutions in the industry. 5 stars!” To secure your place at the CX Retail Exchange 2023, request an invitation or visit our site.

Customer Experience

Retail TouchPoints

SEPTEMBER 16, 2021

“We know that customers today are increasingly looking to shop in the moment, both on and off our platforms,” said Sarah Henry, Senior Director of Content and Influencer Marketing at Walmart in a statement. “We We are focused on meeting customers where they are discovering inspirational content and enhance the customer experience.

Social Commerce

Retail TouchPoints

JULY 19, 2024

The luxury brand will offer items to help users playing the competitive Roblox fashion games Fashion Famous 2 and Fashion Klossette and in the Zepeto social avatar app. Coach has partnered with metaverse platforms Roblox and Zepeto to support its Spring 2024 collection’s campaign theme, “Find Your Courage.”

Promotions

Inside Retail

APRIL 26, 2024

Increasing customer retention rates by as little as 5 per cent can result in 25-95 per cent more profit for your business. You can increase customer retention by creating loyalty programs, improving the customer experience, offering personalised services or promotions, or simply focusing on improving product range or quality.

Customer Retention

Retail TouchPoints

APRIL 27, 2023

These include: Expanding the availability of Shops ads, which allow businesses to send potential customers directly to their Meta Shop or their own website, to thousands of new U.S. in November 2022 ), Meta is clearly focused on honing its social commerce strategy to maintain its lead in the space.

Merchant Services

Retail TouchPoints

SEPTEMBER 29, 2022

1 use case for AR with both consumers and brands seeing a range of benefits in the form of accuracy, loyalty and inclusivity; and AR will play a central role in Snap’s plans to create new, more meaningful shopping experiences for consumers. Those three competitors in particular are also leading the charge in social commerce.

Social Commerce

Inside Retail

JUNE 7, 2021

In the era of direct-to-consumer, social commerce, performance marketing and marketplace plays, you’d be forgiven for thinking that apps belong in 2011. You must take the time to carefully map and understand your customers’ relationship with your brand and enhance that relationship as part of a broader brand and digital strategy.

Social Commerce

Retail TouchPoints

FEBRUARY 23, 2021

This, coupled with the rise of social commerce, has indicated major potential for retailers to adopt social advertising into their marketing mix. found that 32% of global retail marketers are spending nearly half of their marketing budget on social media advertising. In fact, Smartly.io Facebook Remains Top of Mind.

Advertising

Retail TouchPoints

OCTOBER 6, 2022

During the session Fine-Tune Your Holiday Strategies With the Latest Spending Insights , Michael McNamara, Senior Principal for Mastercard SpendingPulse, and Emilie Kroner, EVP, Retail & Commerce at Mastercard, used key findings from the summer 2022 SpendingPulse to chart trends for the 2022 holiday season.

Merchant Services

Retail TouchPoints

MARCH 1, 2021

We believe it’s crucial to look at product ratings, because we won’t offer up promotions or offers for things that have bad reviews or don’t have enough content” associated with them. “We get thousands of reviews every day, and 70% of those reviews come from brands’ websites,” reported Mancilla. “We

Consumer

Retail TouchPoints

APRIL 25, 2022

Starting holiday promotions earlier helps retailers attract these shoppers’ business. Offering a longer return window to shoppers will benefit retailers internally and promote a customer-friendly environment. This is particularly true during the holidays, when promotions and limited-time offers proliferate.

Returns

Retail TouchPoints

AUGUST 6, 2024

ecommerce market with TikTok Shops, delivering the most complete social commerce experience to date. By understanding how these brands approach targeted advertising and sales tactics, legacy ecommerce retailers can modify their own strategies to achieve a higher level of customer engagement.

Advertising

Retail TouchPoints

OCTOBER 24, 2022

to promote and sell vintage clothing from its older lines, with an emphasis on its iconic American look. Investments will focus on areas including the customer experience, circular inventory and services, and social commerce. Additionally, Lee is launching the Lee Archives in the U.S.

Fashion

Retail TouchPoints

AUGUST 12, 2022

Among the solutions chosen for the 2022 cohort were tools that support sustainability by repurposing garments in both the physical and digital worlds — solutions that can advance the evolution of retail personalization with innovations in areas such as the metaverse, NFTs, gaming, social commerce and product returns.

Social Commerce

Retail TouchPoints

JUNE 9, 2022

For example, if a clothing retailer is struggling with supply chain issues and has an abundance of items from previous seasons, and limited inventory of new items, it can leverage influencers to create in-time content that promotes out-of-season and older inventory, making what’s old new again.

Consumer

Retail TouchPoints

NOVEMBER 14, 2023

The retailer, known for its ultra-low prices and treasure hunt customer experience, plans to file a lawsuit on Nov. 16, 2023 in the U.S.

Fast Fashion

Retail TouchPoints

DECEMBER 13, 2023

Here are four ways retailers can level up their store experience to boost customer engagement, brand affinity, and brand loyalty: Integrate Technology to Enhance the Customer Experience Successful retailers seamlessly blend technology into their physical spaces while keeping a personalized, human feel.

Shopping

Retail TouchPoints

JANUARY 19, 2023

A combination of video stream, entertainment and real-time group chat, livestream shopping is a part of the much broader social commerce industry, which is currently $492 billion in size and expected to grow 3X as fast as traditional ecommerce, according to Jill Standish, Global Lead for Accenture’s Retail Industry Practice.

Social Commerce

Retail TouchPoints

NOVEMBER 3, 2021

Well, the video sharing app is rapidly changing the face of discovery opportunities and influencer marketing, and instantly improves the customer experience in the world of cross-channel retailing. To harness the real power of TikTok, brands need to understand how it is changing the dynamics between their businesses and customers.

Consumer

Retail TouchPoints

JANUARY 23, 2023

While much remains unknown, to reap the benefits that the metaverse offers and to strengthen relationships with customers, companies should focus on these three primary areas. Create superior customer experiences. Creating new channels to connect with customers — channels that promote two-way engagement — is critical.

Customer Experience