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Integrate Pricing, Promotions and Markdowns to Drive Profitability

Retail TouchPoints

But at the same time merchants’ margins are being squeezed, making intelligent pricing and promotions strategies even more critical for success. And by taking an integrated approach to pricing, promotions and markdowns, retailers can use a holistic data-driven strategy that uses the same science and is measurable for all teams.

Markdowns 310
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From Barcodes to Bytes: Retailers Prepare for Next-Generation UPC

Retail TouchPoints

Get ready, get excited, retailers and customers alike, the 2D barcode, a compact square label with splotches and spaces that encode up to 350X more data than a traditional UPC (4,000 characters) will have a significant impact on managing the business and delivering better customer experiences. Who doesn’t want that?

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Google, Accenture Deepen Relationship to Help Retailers Harness and Optimize Their Data

Retail TouchPoints

Accenture’s AI.Retail platform — which helps retailers better utilize data and artificial intelligence to optimize common operations such as customer acquisition, pricing and promotions, assortment and supply chain — can now be deployed on Google Cloud. Current customer Albertsons Cos.

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2023: Ring in Retail Profits by Stopping Automated Threats

Retail TouchPoints

This was especially evident on Black Friday, when many merchants offered steep markdowns to compete. Examples include using fake accounts to receive offers only intended for new customers, or one-time discount codes. Invisible protection for optimal customer experience. Bad Bots are Siphoning Profits.

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As Consumer Demand for Inclusion Rises, Retailers Must Tackle Legacy Issues and Attitudes

Retail TouchPoints

From research to garment creation, fitting with body shape in mind, marketing, in-store and online customer service, size-inclusive representation needs to be present at a decision-making level within the fashion industry,” Marci added. It all comes down to better understanding who the customer is and how we can best serve them.”

Consumer 289
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Let’s Move from Fast Promising to Smart Promising

Retail TouchPoints

As they begin to address these expectations, many retail IT teams are finding that the process is costly and complex. As a result, they are now allowing retailers to make accurate and faster shipping promises, which in turn helps to drive conversion and improve the customer experience.

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Open to Buy Retail Planning Done Right

Retalon

We refer to these as Merchant-driven organizations. If you plan to mark down products at a certain stage of the product lifecycle, such as the last trimester of the season, you need to adjust the numbers to account for markdowns. In some organizations, the OTB (budget) serves more as a guiding or advisory tool.