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Everything You Need to Know About Keystone Pricing

Wiser

Retailers that strive for perfection in their pricing strategies would often be better served by trying for good first, then perfecting their approaches based on how consumers react to the prices of their goods. Keystone pricing is a pricing strategy in which merchandise is marked up by exactly twice the wholesale price.

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Jason & Scot Show Episode 282 – Cyberweek Recap with Salesforce’s Rob Garf

Retail Geek

Rob returns to the show for the third time ( EP249 and EP110 ) to talk about November, and especially cyber week e-commerce sales. They usually rip it up call an audible and they chased the discount and you know consumers have been conditioned to wait it out. Rob Garf ( @retailrobgarf ) is VP and GM, Retail at Salesforce.