Remove Consumer Remove Marketing Remove Promotions Remove Telecommunications
article thumbnail

Put Your CPG Brand Where the Foot Traffic is to Stay Competitive

Retail TouchPoints

After two years of pandemic-driven online shopping, many consumers are stepping back out into the world and into physical stores. Now, instead of one or the other, consumers are using both offline and online channels seamlessly within the same buying journey. Identifying Your Audience IRL.

article thumbnail

Utilizing the External Data Boom for Digital Shelf Optimization

Retail TouchPoints

Publications about marketing often invoke the comparison of a digital shelf with a physical one. However, this isn’t enough even if the company is operating in a local market only. Competitive stock monitoring provides opportunities to optimize your marketing resources. This comparison, however, has its limits.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Japanese Digital Marketplaces are Hot! What to Know About Setting Up Shop

Retail TouchPoints

Growth markets include food, personal care, fashion, beauty products, toys, electronics and furniture amongst many other categories. Japan’s cross-border ecommerce market is growing as well: today it’s a $2 billion (USD) market, estimated to reach over $5 billion in 2030, and where new opportunities lie for U.S.

Shopping 173
article thumbnail

Retail appointments of the week

Inside Retail

George has extensive experience and background in telecommunications, media and corporate finance. Booktopia’s strong market position and loyal customer base mean it has huge potential for further growth,” said George. He has been executive chairman of Retail Food Group since 2018, a role he will continue to hold simultaneously.

article thumbnail

Magenta Telekom dials up personalisation with MoEngage to grow app engagement by 150%

Retail Focus

Austria’s second-largest telecommunication brand, Magenta Telekom, has boosted digital engagement, growing app use and interactions by 150%, thanks to a solution from MoEngage, the leading insights-led customer engagement platform.

article thumbnail

Three Quarters of Brits Start Saving a MONTH Before Black Friday

365 Retail

In a survey of 1,000 Brits by telecommunications provider, Esendex, more than half (56%) say they are happy to hear from businesses about their Black Friday plans up to two weeks in advance of the date, which is set for November 25 this year. A further 27% would be receptive to promotional messages being sent three to four weeks in advance.

article thumbnail

The Business Owner’s Retail Guide To Surviving The Coronavirus

Merchant Marverk

In fact, eCommerce sales are expected to surge in 2020 as consumers stock up on essentials, such as food, healthcare items, cleaning products, household items, and even consumer electronics to stay entertained while at home. Farmer’s markets. Telecommunications stores. Appeal To Consumer Needs. Gas stations.