Retailer Lessons from iGaming Companies
Retail TouchPoints
APRIL 5, 2024
If an iGaming company doesn’t respond to a gamer’s quirks, likes or dislikes in a matter of moments, that “customer” will move to an iGaming company that does respond. There is no leisurely browsing as in retail. Contrast that to retail. Meanwhile, online casino gamers spend about three hours per day immersed in the activity.”
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