Wiser

NOVEMBER 29, 2023

Understanding the difference between trade promotion and consumer promotion is crucial for any business seeking to maximize its market impact and sales potential. These two promotional strategies, while aiming to stimulate demand and increase sales, target distinct audiences and employ different methods.

Promotions 146

Promotions Consumer Wholesale Advertising 146

Inside Retail

DECEMBER 3, 2023

It’s time to target people, not browsers. Shopper behaviours are changing rapidly as consumers grapple with the effects of skyrocketing inflation. So how do you know how, when and where Aussies are shopping and reach the right consumer for optimal digital impact in a sea of brand switching? Confused?

Customer Retention 130

Customer Retention Advertising Promotions Consumer 130

Small Biz Trends

APRIL 19, 2022

Marketing refers to the collection of a series of activities companies undertake to promote their service or products. Marketing plays the biggest role in businesses and good skills in marketing can mean the difference between success and failure. Marketing Customer Analytics, Segmentation, and Targeting.

Marketing 116

Marketing Customer Retention Advertising Target Market 116

Retail Minded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing.

Payment Services 52

Payment Services Consumer Inventory Management Promotions 52

Retail Minded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing.

Payment Services 52

Payment Services Consumer Inventory Management Promotions 52

Wiser

DECEMBER 5, 2023

Businesses must carefully evaluate their financial position, considering factors such as profit margins, customer acquisition costs, and long-term sustainability. It requires a thorough analysis of your target market, competition, and overall business goals. Is Loss Leader Pricing Right for You? 3: It Can Be Illegal!

Store Layout 78

Store Layout Customer Retention Consumer Marketing 78

RETAIL MANAGEMENT SOFTWARE

FEBRUARY 10, 2022

ChainDrive point of sale solution allows you to pull up customers’ previous transactions, replicate their past orders, quickly find their delivery information, cash register notes, and more. ChainDrive’s mobile assistants’ module was designed to help collaborators become more agile and customer-centric.

Point of Sale 81

Point of Sale Customer Retention Management Promotions 81