Retail TouchPoints
NOVEMBER 2, 2022
Among Americans planning to shop for the holidays, 43% are looking for deals and sales more than last year, according to a new Ipsos study commissioned by Google. New search features include promotion badges to help shoppers easily identify products that are on sale.
Retail TouchPoints
SEPTEMBER 30, 2022
Crafting in-store advertising with these concerns in mind can lighten the anxiety of comparison shopping for consumers while ensuring retailers aren’t leaving money on the table. Use OOH campaigns and in-store audio media to keep customers informed about ongoing promotions and retailer efforts to support them in a difficult time. .
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Retail TouchPoints
JUNE 28, 2022
Over a longer-term period, the Fetch Price Index Inflation Report: Record Breaking Grocery Prices Changing How Consumers Shop , which examined 375,000 shoppers’ habits over 195 million in-store and ecommerce purchases over 24 months , showed that consumers were purchasing fewer items, with a year-over-year decline in units per trip of 10.2%.
Wiser
MARCH 20, 2018
Today, more retailers than ever are using Google Shopping ads to promote their products to consumers. Fierce Retail reports that over 80 percent of retailers are investing a portion of their ad spend into Google Shopping ads. . And that number is poised to grow as more consumers shop online. . And why not? .
Retail TouchPoints
MAY 5, 2021
There’s a lot of COVID effect in those numbers, but the trajectory is clear — consumers want to shop online, for everything. The same holds true when it comes to shopping for large plants like shrubs and trees — a lot of the initial research and discovery already is happening online, but the transactions still largely take place in-person.
Wiser
MAY 30, 2018
With competitors just a click away, and comparison shopping engines making it easier than ever for consumers to find the lowest price, having that competitive intelligence on hand and taking action accordingly is a requirement. . Whether in-store or online, Wiser has you covered from pricing to assortment to promotions.?
Retalon
AUGUST 20, 2019
This has spurred a lasting debate about whether or not brick-and-mortar stores will remain relevant as more and more consumers subscribe to the convenience of shopping online. Consumers can find the same products across the globe, and now, consumers can comparison shop online and find the lowest priced goods in seconds.
Expert insights. Personalized for you.
250 
Let's personalize your content