Remove Clienteling Remove Consumer Remove Customer Experience Remove Promotions
article thumbnail

Enter Chat Commerce: Tips for Implementing the Newest Form of Consumer Engagement

Retail TouchPoints

We know one of the most critical ways brands connect with consumers is via social media. As one of the fastest-growing forms of communication (the average annual growth rate amongst consumers on social platforms is 7.2%), brands would be remiss to ignore this relatively low-lift form of engagement. In fact, there are now roughly 3.78

Consumer 252
article thumbnail

As Gen Z Gains Spending Power, Luxury Brands Go Big with Digital  

Retail TouchPoints

Once reserved for an ultra-affluent clientele with disposable income to spend on shopping trips in the world’s most fashionable cities, the luxury category is undergoing a significant transformation. These luxury houses are helping break boundaries and set new standards across the supply chain and customer experience.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Business Growth through Digital Transformation: The Case of Premium and Luxury Brands

Retail Focus

In a world where consumers’ behaviours, expectations, and preferences are rapidly changing, premium and luxury brands are faced with a unique challenge – how to preserve their identity and exclusivity while adapting to the digital age (Purwar 2019). Digital transformation has extended the customer experience beyond the point of sale.

article thumbnail

Global Wellness Brand Hyperice Opens its First Pop-Up Store at Harrods

Retail Focus

As a brand, we place huge importance on the locations we are available in, as we want to know that our partners share our values and desire for the ultimate customer experience.

article thumbnail

Luxury Retail Phygitalisation: Blending Tradition and Technology in the Digital Age

Retail Focus

Luxury retail has undergone a significant transformation driven by digital technology and changing consumer expectations. The term ‘phygitalisation’ is used to describe the fusion of physical and digital realms to create a seamless and enhanced customer experience.

article thumbnail

Adapting To Changing Consumer Behavior: Strategies For Indie Retailers

Retail Minded

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing.

article thumbnail

Adapting To Changing Consumer Behavior: Strategies For Indie Retailers

Retail Minded

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing.