Retail TouchPoints

APRIL 6, 2022

Then there’s the website navigation, web accessibility, mobile friendliness and the checkout experience. Taking that next step should be intuitive, and shoppers shouldn’t have to scroll or backtrack to move closer to checkout. Time-sensitive or exclusive items can be promoted on an aisle endcap.

Checkout 291

Checkout Markdowns Apparel Promotions 291

Retail TouchPoints

JUNE 26, 2023

It’s hard to believe that the invention of the UPC — first used by railroads almost 100 years ago and then introduced to speed grocery checkout lines back in 1974 — hasn’t changed. For example, a customer can scan a 2D barcode on a package of pasta sauce and instantly view ingredients, allergens, recipes and promotions.

Merchant Services 275

Merchant Services Inventory Management Grocer Customer Experience 275

Retail TouchPoints

JANUARY 3, 2023

This was especially evident on Black Friday, when many merchants offered steep markdowns to compete. Web and API Scraping Web and API scraping are often used by competitors to undercut retailers’ pricing and promotions. Fake Account Creation Bots can create fake accounts at scale which are then used to abuse retail promotions.

Merchant Services 298

Merchant Services Payment Services Accounting Checkout 298

Wiser

AUGUST 3, 2017

These two types of brands often choose to go about retail promotions in different ways. In this article we will break down the elements all retailers and brands need to carry promotions out as efficiently as possible. . Your competitive positioning is a key metric when planning retail promotions. Know Where You Fit in .

Promotions 99

Promotions Markdowns Marketing Checkout 99

Retalon

APRIL 27, 2021

Although e-commerce gets all of the attention, the past two decades of technological change have transformed every aspect of the retail business — from planning, inventory, pricing, and promotions — all the way down to customer service and the in-store experience. to optimize inventory for gross margins.

Fulfillment 41

Fulfillment Markdowns Promotions Returns 41

Retail Adventures

JANUARY 1, 2024

Discuss products, policies, promotions – anything store associates need to know that day. Don’t wait too long to take a markdown. Host contests where the winner is notified via email and make asking for the shoppers email part of the regular checkout process. Create a marketing and promotions calendar for each month of 2024.

Promotions 52

Promotions Returns Cross Merchandising Markdowns 52

Retail Adventures

AUGUST 25, 2021

Discuss products, policies, promotions – anything and everything store associates need to know that day. Don’t wait too long to take a markdown. Host contests where the winner is notified via email and make asking for the shoppers’ email part of the regular checkout process. Take time to visit other retail stores for ideas.

Returns 83

Returns Cross Merchandising Promotions Marketing 83