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IKEA’s Strategy for Staying on Top

Indigo 9 Digital

If you are curious about how IKEA plans to keep its competitors at bay then consider these six elements of its strategy. With millions of people working and learning from home during the COVID-19 pandemic, home furnishing stores have been key beneficiaries. It plans to decrease its climate impact per item by 70% by 2030.

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Cross-Channel Home Décor Retailing: 5 Take Away Lessons from The Game Changers

RETAIL MANAGEMENT SOFTWARE

While brick and mortar stores still play a strategic role in this market vertical, online shopping has skyrocketed, and with $294 billion expected in online home furnishing sales by 2022, retail store owners can no longer afford to miss out on the opportunity to ramp up their cross-channel game plans.