CJ Retail Solutions

SEPTEMBER 9, 2022

Brand management strategy is crucial for any brand in order to maximise business objectives such as brand recognition, revenue and long-term goals. Brand management in retail environments means providing a high level of customer service whilst ensuring great standards and compliance levels.

Brand Management 52

Brand Management Management Promotions Advertising 52

Retail Focus

JANUARY 5, 2024

The term ‘phygitalisation’ is used to describe the fusion of physical and digital realms to create a seamless and enhanced customer experience. Sales associates must be proficient in both traditional customer service skills and the use of digital tools to enhance the customer experience.

Customer Experience 147

Customer Experience Supply Chain Management Clienteling Management 147

Wiser

MARCH 4, 2024

Customized Solution Implementation: Recognizing the specific needs associated with each phase of maturity facilitates the selection and implementation of solutions that are most relevant, promoting operational excellence and competitive differentiation.

Management 78

Management Brand Management Inventory Management Marketing 78

Wiser

OCTOBER 4, 2023

The Role of Social Media in Brand Recognition Social media serves as a potent tool for enhancing brand recognition by providing a platform for brands to create and share engaging content and promoting a direct and personalized connection with the audience. User-generated content is another powerful tool for engagement.

Promotions 145

Promotions Customer Experience Consumer Marketing 145

Inside Retail

OCTOBER 20, 2022

“I felt very overwhelmed by the options, and I felt quite underwhelmed by the level of service and the experience,” Kate Casey, co-founder and CEO of The Memo, told Inside Retail about the experience of visiting big-box stores when she was pregnant.

Marketing 246

Marketing Beauty and Health Brand Management Promotions 246

Retail Focus

FEBRUARY 9, 2023

And to add complexity to the situation, these brands find it difficult to establish a reliable supply chain, as they may not have the same level of relationships or resources as larger brands. Moreover, they find themselves stuck in regulatory and administrative situations.

Payment Services 264

Payment Services Beauty and Health Shopping Promotions 264

Rain Pros

APRIL 3, 2024

However, you can further increase your revenue during busy periods by reaching more potential customers. One of the best ways to achieve this is by running seasonal marketing campaigns and promotions on social media. According to Forbes , video ads highlighting your retail products can increase customer conversion rates and sales.

Planning 52

Planning Promotions Management Marketing 52