Wiser

MARCH 28, 2024

In an illuminating revelation from Deloitte’s 2024 consumer products industry outlook , half of the consumer product companies surveyed express a pivot away from relying on price increases as a growth strategy, signaling a paradigm shift in how businesses approach market expansion and consumer engagement.

Consumer 78

Consumer Promotions Inventory Management Advertising 78

Wiser

DECEMBER 18, 2023

Market trends shift rapidly, consumer behavior fluctuates, and competition intensifies. In the online world, it’s not about physical space, but rather visibility on search results, category pages, and promotional spaces. However, the dynamic nature of eCommerce platforms presents retailers with various challenges.

Promotions 139

Promotions Management Inventory Management Marketing 139

Rain Pros

APRIL 3, 2024

Demand for your products may shift as a result of weather changes, holidays, or a change in consumer behavior. As an entrepreneur with a company that experiences seasonal cash flow, planning ahead for off-season slumps is crucial to managing your operating costs and building a sustainable business.

Planning 52

Planning Promotions Management Marketing 52