Remove blog what-is-sms-marketing-and-how-to-use-it-for-your-business
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How to Improve Productivity in Your Marketing Strategy

Small Biz Trends

These concepts can also help you get more done in your marketing efforts. Improving your processes and choosing the right automation tools can help you accomplish more and then focus on new tasks. Read tips from members of the online small business community below. Benefit from These Digital Marketing Productivity Tools.

Marketing 111
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How to Use SMS to Reach Today’s Consumers

Independent Retailer

Due to the pandemic, small businesses are implementing new solutions to keep in contact with their customers. More businesses are realizing the benefits of capitalizing on a long-established communication tool: texting. 5 Ways to Use SMS for Your Small Business. 5 Ways to Use SMS for Your Small Business.

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The Future of Customer Service: How Ticketing Systems, Content and Chat Are Changing the Game

Retail TouchPoints

Thoughts of poor customer service probably ring a bell in your own mind, and these opinions are hard to change — but there is hope. Many brands miss their business goals, not because they have a poor product or their marketing strategy is weak. Proactive customer service is a powerful form of marketing.

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Get Retail Ready for Black Friday & Cyber Monday

Independent Retailer

Consumer behavior continues to settle and adapt from the radically changed retail environment in 2020, and to a lesser extent in 2021, but enough time has passed now for the newer online shoppers to become more comfortable with where and how they shop, according to Matthew Furneaux, Director of Location Intelligence at Loqate.

Finance 84
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Guest Post: How to Level-Up Your Email & SMS CX This Holiday Season

Hyken

This week we feature an article by Devin Pickell, a Growth Marketer at Nextiva. He shares his quick tips for keeping your customers informed through email and SMS to level up their buying experience. . But while you’re fulfilling orders, it’s imperative that you keep your customers in the loop on channels like email and SMS.

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The Death of Retargeting and the Advent of In-Session Marketing

Retail TouchPoints

Retargeting consumers via ads has been at the front lines of retail marketing for a while now. These changes represent a tectonic shift in how ads have used third-party data such as IDFA tokens on mobile apps and third-party cookies on web browsers. Very few users did that.

Marketing 174
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These Digital Trends Are Shaping 2023

Independent Retailer

Now, with the boost in ecommerce shopping and continued advancement in the industry, any business owner that does not keep up with the latest technology is sure to fall behind. Ecommerce businesses will also need to offer mobile-friendly payment options, like Apple Pay, to create a seamless one-click checkout experience.