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The Importance of Using Search Data to Drive Ecommerce Success

Retail TouchPoints

Alongside tracking search performance data, analyzing how shoppers use search can deliver deep customer insight for merchants. This can be through the words in the search query itself; what is clicked on from auto-complete suggestions and product suggestions; and the filters/facets a shopper chooses, such as size, brand or color.

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Successful experimentation can double your signups and boost online margins

Inside Retail

Their customers aren’t engaging with the brand as much – but without the experimentation process, you might not know for six, nine or 12 months why it didn’t work, because you’re just guessing. “But We can design tests for all of those segments one by one which help people when it comes to analytics and personalisation.”

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Talking Healthcare with a Team of CX Healthcare Experts

Cisco Retail

For the CX Americas Healthcare Practice, it’s about helping healthcare customers leverage Cisco technology to increase business value, remove burdens and move healthcare forward, faster. They include Medical Device Segmentation, INFRAM Assessment and Integrated Care Workshops. Applying strengths, improving outcomes. Let’s talk.

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TrustSec Policy Analytics – Part Two: Policy Visualization

Cisco Retail

In Part One of the Cisco TrustSec Policy Analytics blog series, Samuel Brown addressed some of the challenges related to designing group-based security policies and introduced one of the new feature sets of Cisco Secure Network Analytics – TrustSec Analytics reports. I’d like to do segmentation, but I don’t want to get fired.

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Deconstructing the 5G opportunity for Cisco Partners

Cisco Retail

I have worked with many cool technologies throughout the years, helping our partners find new opportunities, create their differentiation, and establish long and profitable customer relationships. With that in mind, I want to dissect the new industry buzz of 5G and why I think it is an incredible opportunity for Cisco Partners.

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Online Marketing Courses to Take to Help Your Business

Small Biz Trends

You will learn how to research your market, attract customers and drive word of mouth. It shows you how to build a model to track customers and how to monitor marketing strategy. Marketing Customer Analytics, Segmentation, and Targeting. You will learn how to find the right kind of customers for your brand.

Marketing 116
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How Retailers Can Maximize Delivery Performance

Independent Retailer

Brands can maximize top- and bottom-line performance by creating delivery personas in the same way that they segment customers based on buying habits. Delivery Segmentation Optimizes Performance. Building Customer Delivery Personas. Building Customer Delivery Personas. by Chris Jones. by Chris Jones.