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Introducing a New Product: A Guide

Wiser

Developing a new product and introducing it to the market is a huge and often daunting task, but it’s necessary for businesses that want to stay competitive in a fast-paced industry. With statistics like that, it’s easy to see why product development and launch are so important. What Does Product Launching Really Mean?

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Three quarters of CMOs surveyed planning to expand direct-to-consumer selling channels into 2023

365 Retail

The research polled 300 decision makers with a responsibility for sales or marketing and found a surprisingly high number are utilising additional channels alongside Amazon. Often these grey market sellers acquire inventory from leaks in sales channels, for instance distributors offloading excess stock.

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How to Optimize Your Holiday Marketing

Independent Retailer

As retailers brace for an economic hit, holiday marketing made a record early start. As many brands have already started their campaigns, indie retailers need to effectively communicate the key points that set them apart from larger companies. 2022 Marketing is Looking a Little Different. retail sales.”. “The

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The Rise of Social Commerce: How Retailers Can Leverage Social Media

Star Miconics

Something I find particularly exciting about the start of each new year is getting to look through the growing retail and e-commerce trends, and 2024 did not disappoint. At a time when digital storefronts and spaces are just as crucial as physical ones, the retail landscape is undergoing yet another epic transformation.

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August Retail Industry Insights

Independent Retailer

Shoppers continue to spend despite rising inflation and stagnant incomes — and social media influencers have a big part to play with their spending. “Brands need to reassess their strategy as social media and affordability reshape the retail landscape.” Getting Around Inflationary Struggles. It is not all bad news, though.

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7 Simple Ways to Promote Customer Reviews for a Successful Retail Business

Retail Next

Statistics show that 90 percent of shoppers find and read reviews online before visiting a retail store or site for purchase. Continue reading this post to be fully equipped with tips on how to get customers to leave reviews that can help boost your retail sales. 1 – Ensure Your Content is Fully Optimized.

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Augmented Reality in Retail Set to Transform Shopping Experience

CJ Retail Solutions

The world of retail shopping is constantly evolving to keep shoppers engaged as shopping habits adapt over the years. The pandemic may have brought new challenges to the retail sector, but retail is a resilient sector. What does augmented reality in retail mean? . Types of AR in retail. In-store and online.