Rangeme

JULY 24, 2023

In this first in what will be a series of blogs, we will be taking you on a step-by-step journey on how to leverage the power of strategic branding, marketing, and advertising to influence retail buyers. This blog will serve as a 101 crash course, and each of the following will dig deeper into brand strategy topic-by-topic.

Marketing 98

Marketing Advertising Promotions Consumer 98

Rangeme

NOVEMBER 15, 2022

Most CPG founders are so focused on acquiring new customers that they don’t spend enough time and energy retaining their existing ones. According to Neil Patel , “The probability of selling to an existing customer is 60-80%, while the probability of selling to a new prospect is 5-20%.” Customer retention in e-commerce.

Customer Retention 52

Customer Retention Promotions Shopping Advertising 52

Indigo 9 Digital

MARCH 11, 2022

By Tricia McKinnon For as much as we hear the words “the customer experience” the experience we have with many retailers often feels less than ideal. In defence of the retail industry delighting customers is not an easy thing to do. But positive experiences with a brand are important. Know your customer’s name.

Customer Experience 52

Customer Experience Loss Prevention Employee Engagement Wholesale 52

Small Biz Trends

JUNE 29, 2023

Copywriter Role Overview A copywriter is a creative professional who specializes in writing compelling and persuasive text, often known as “copy”, for marketing materials, blog posts, social media accounts, and more. They can think outside the box, develop unique ideas, and present information in an engaging and memorable way.

ATS 75

ATS Marketing Management Advertising 75

Rangeme

NOVEMBER 13, 2023

This cohesive experience ensures that your brand becomes memorable, recognizable, and irreplaceable in the hearts of consumers. PS: ICYMI–read our previous blog on packaging design for more in-depth tips on optimizing your product packaging and user experience!) To stay in tune, you need to regularly refine your strategy.

Marketing 98

Marketing Advertising Consumer Returns 98

Hyken

SEPTEMBER 15, 2023

She writes about using email marketing to improve customer service and experience throughout the entire customer journey. With the variety of online products and services, customer expectations are constantly growing. Consumers expect brands to offer them memorable and meaningful experiences.

Customer Experience 49

Customer Experience Marketing Customer Retention Promotions 49