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Ecommerce Companies Should Care that the FTC is Targeting False AI Claims

Retail TouchPoints

In the wake of OpenAI’s explosion in popularity, every other ecommerce and marketing technology company appears to be hitting the market claiming to have an artificial intelligence solution. Ecommerce companies looking to adopt an AI and machine learning-powered solution should take note. Are you aware of the risks?

Marketing 229
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Yahoo’s New Shoppable Ads Support Multi-Retailer Checkout

Retail TouchPoints

Yahoo has partnered with ecommerce enablement software MikMak to offer add-to-cart functionality and ecommerce analytics for advertising campaigns on its properties, which include Yahoo Finance, TechCrunch and AOL. Yahoo’s move to make its advertising products shoppable mirrors the current retail media trend.

Checkout 251
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Boost your eCommerce Revenue with Smart Pricing Analytics

Intelligence Node

The only way to keep up is with a pricing analytics software that enables you to strategize in a manner that optimizes for […]. The post Boost your eCommerce Revenue with Smart Pricing Analytics appeared first on Blog.

Marketing 197
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Building Connected Commerce in the Age of Loneliness

Retail TouchPoints

As an ecommerce product executive, I believe that my cohort of peers has a social imperative to develop products with human connection in mind. If the social media giants can introduce commerce into their platforms, we can do the reverse by building ecommerce platforms that are conducive to positive interpersonal interaction.

Consumer 220
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Business Experts Share How to Overcome a Poor User Experience

Small Biz Trends

From ecommerce sites to blogs, there are several factors that contribute to this goal. If you sell any products online, you need to focus on creating a positive ecommerce experience. This post on the TechHubInfo blog by Brendan Scroggins includes several essential features. Bring Originality to Your Blog.

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PayPal Acquires Happy Returns

Retail TouchPoints

PayPal has acquired ecommerce returns solution Happy Returns as it continues to expand beyond payments, with the aim of becoming a “digital commerce enablement engine.” Terms of the deal were not disclosed. The Happy Returns purchase follows PayPal’s acquisition of coupon plug-in Honey in January 2021.

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Ecommerce IT Support: 7 Key Services Every Online Retailer Needs

365 Retail

If you’re one of them, you need a robust ecommerce information technology (IT) support to keep your online business going. Besides providing worry-free operations, ecommerce support services are paramount to forming great customer service—a crucial aspect that could make or break your digital venture.