Remove ATS Remove Marketing Remove Target Market Remove Wholesale
article thumbnail

Wholesale Dropshipping

Independent Retailer

The wholesale product manufacturer creates, packages, and ships the product out to your customer for you, making this a low maintenance business model. In the current web-based world of retail and wholesale, dropshipping makes a lot of sense. Define Your Target Audience. Begin Marketing Your Dropshipping Business.

article thumbnail

Rebecca Vallance’s chic new Sydney flagship store is a sign of what’s to come

Inside Retail

“Our focus is strategic growth across both our direct-to-consumer business as well as our international wholesale,” Vallance-Gasan, founder and creative director of Rebecca Vallance, told Inside Retail. We will then be looking at wider international retail rollouts to follow,” Vallance-Gasan said.

Wholesale 147
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Wholesalers Can Jumpstart Expansion Efforts

Independent Retailer

That being said, if a company’s expansion efforts are not managed properly, global marketing success will be unattainable. . While all of these new opportunities sound exciting, entering a new market unprepared can be a massive drain on resources with little to no return. Build an International Marketing Campaign. back to top.

article thumbnail

Trade Promotion vs Consumer Promotion: A Comparative Analysis

Wiser

Understanding the difference between trade promotion and consumer promotion is crucial for any business seeking to maximize its market impact and sales potential. These two promotional strategies, while aiming to stimulate demand and increase sales, target distinct audiences and employ different methods. What is Trade Promotion?

article thumbnail

DTC Brands Forge Unique Paths to Growth

Retail TouchPoints

After all, there are so many channels and touch points available that can help brands acquire new customers, test new markets and expand their reach. To find their own unique path to growth, brands must select the combination of components that best suits their messaging, product set and target audience. “So

Wholesale 241
article thumbnail

Why Aussie beauty brand Cinch Skin changed its approach to retail partnerships

Inside Retail

Skincare makes up over 40 per cent of the total global cosmetics market and the product category continues to grow its market share. In 2024, the global revenue forecast for the natural cosmetics market is close to US$14 billion. It also sold products online and direct-to-consumer (DTC) via its own website.

Marketing 130
article thumbnail

You Can’t Spell Retail Without AI

Retail TouchPoints

Over the last year or so we’ve seen retailers and ecommerce sellers adopting AI tools at a frenetic pace. From backend inventory optimization to identifying salesfloor hotspots to highly targeted marketing programs, we’re seeing an influx of great retailing practices, all being driven by AI.

Checkout 306