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How Shein is winning the fast-fashion war by putting consumers in charge

Inside Retail

With Zara-owner Inditex and H&M set to disclose their most recent sales results, investors will be focused on one major question: how are the two fast-fashion pioneers responding to the current market leader, Shein? Shein accounted for nearly one-fifth of the global fast-fashion market in 2022, outpacing Zara and H&M.

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Primark’s Strategy, 4 Elements to Consider

Indigo 9 Digital

You can buy a dress at Primark for $11, jeans for $16 and a tank top for $3. With over 60% of Americans living paycheck to paycheck you can see why discount retailers like Primark are doing well especially during a time of record inflation. Stores at the centre. Rock bottom prices. Do you like this content?

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Sustainable Fashion: The Mystery Box

Retail Insider

And it is this feature that is generating interest in the world of fashion at the moment because these boxes are heavily discounted. To cater for shoppers who want both at the same time a whole new breed of mystery boxes are coming to the fore. And second only to loving a gift box is loving a bargain.

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