Retail TouchPoints

FEBRUARY 7, 2024

The digitization of brick-and-mortar stores is nothing new, but up until recently it has primarily been focused on surfaces in the store that are already digital: point-of-sale systems or back-of-house tasks like inventory management. PVH x RetailNext and MarketDial PVH Corp.

Point of Sale 232

Point of Sale Promotions Inventory Management Grocer 232

Retail TouchPoints

OCTOBER 4, 2023

Having grown up as internet natives, Gen Z is said to be more desensitized to traditional advertising. Many retailers are needlessly accepting shockingly low conversion rates when stronger ecommerce strategies could be driving much higher returns, without the need to invest more into campaigns or advertising.

Merchant Services 248

Merchant Services Social Commerce Checkout Payment Services 248

Retail TouchPoints

APRIL 3, 2024

Certain demographics may be more or less receptive to different types of images or advertisements. So when the retailer makes changes to the integrated system — which can be anything from a point-of-sale system to an Excel sheet with inventory items — these changes are automatically implemented into the signage.

Promotions 259

Promotions Customer Experience Point of Sale Accessories 259

Inside Retail

APRIL 11, 2022

The increased prevalence of omnichannel solutions has forced businesses to rethink their approach to keeping consumers engaged when shopping in-store. With digitalisation in the retail sector gaining significant momentum, retailers are increasingly exploring new technologies to streamline services and simplify store operations.

Payment Services 147

Payment Services Checkout Point of Sale Advertising 147

Retail TouchPoints

DECEMBER 21, 2023

For example, marketing and advertising campaigns are tailored around a shopper’s age, gender, geographic location, shopping history and other demographics. Retailers used to be blind to who their shoppers are and what they’re shopping for, but not anymore.

Checkout 231

Checkout Payment Services Kiosk Advertising 231

Retail TouchPoints

NOVEMBER 11, 2021

Another layer of the marketplace conversation is new media and advertising offerings. ET, hear from Kaspien CEO Kunal Chopra as well as executives from the Boogie Board and Strider Sports International brands on how to make the best decision for your company.

Merchant Services 282

Merchant Services Payment Services Consumer Beauty and Health 282

Retail TouchPoints

JULY 14, 2020

All of them are now charging for advertising and other bells and whistles on their sites. RTP: Can you share your perspectives on selling via marketplaces? Riley: From a volume standpoint, working with a marketplace doesn’t necessarily play in your favor. In one example we sold $100,000 worth of merchandise, but it cost us $70,000.

Checkout 190

Checkout Fulfillment Shipping Payment Services 190