Remove Advertising Remove Point of Sale Remove Promotions Remove Supermarket
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Opinion: An Unvarnished Review of the Smart Cart Shopping Experience

Retail TouchPoints

I’m seeing a lot of interest in localized smart checkout scenarios, especially in grocery, supermarket and mass,” said Sandeep Unni, Senior Director and Retail Analyst in Gartner ’s Research and Advisory practice in an interview with Retail TouchPoints. by the end of 2024.

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Why retailers are moving their ad spending into in-store digital assets

Inside Retail

Until now, Hanns says, a retailer could have been using the same advertising campaign in stores as it used in television campaigns to encourage them to visit a store, but been unable to assess the performance of each in a way that campaigns could be fine-tuned, or offers added to optimise future promotional strategies and thus sales.

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AV in retail: Putting the customer first

Retail Focus

Supermarkets, for example, are targeting promotions based on different areas of their stores or using screens to manage queues. Elsewhere, digital signage inside point-of-sale elements is being used to inform and educate customers.

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5 benefits of POS displays

CJ Retail Solutions

Point-of-sale (POS) displays are being utilised by brands to increase their visibility and awareness of services and products. Do you want to discover more about in-store marketing through a customised point-of-sale display? Types of POS displays. Being resourceful is crucial, and POP displays can offer this. .

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Retail Tech to Make Shoppers Fall in Love with Your Store

I Vend

The ‘checkout-less’ store concept which started with Amazon Go is being implemented by major retailers such as the UK’s Tesco, with their Tesco GetGo supermarket + in London. Automated store concepts – Automation within the store, streamlining the shopping and checkout process, continues to be a key technology trend in 2024.

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Top retail technology trends to look out for in 2024

I Vend

The ‘checkout-less’ store concept which started with Amazon Go is being implemented by major retailers such as the UK’s Tesco, with their Tesco GetGo supermarket + in London. Automated store concepts – Automation within the store, streamlining the shopping and checkout process, continues to be a key technology trend in 2024.

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Digital Signage wins in offline Retail Media

Shopper Motion

Digital Signage wins in Offline Retail Media : it can boost sales and revenue and it plays a relevant role in enhancing the customer experience in the store. This is actually one of the best moments to promote a product or a brand, stimulate impulse buying and increase sales of specific products at the point of purchase (POP).