Jason & Scot Show Episode 315 – 2023 Turkey5 Recap with Salesforces Rob Garf
Retail Geek
NOVEMBER 29, 2023
The discussion then turns to Amazon’s innovative advertising approach during a Friday NFL game, where shoppable ads were displayed via QR codes. Rob: [1:05] Thanks for having me, Jason, Scot. Jason believes this strategy will benefit Amazon, as it monetizes viewership and reinforces the brand. Welcome back, Rob.
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