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TikTok Shop Officially Debuts in the U.S.

Retail TouchPoints

Now it’s here: first launched in the UK and several Asian markets, TikTok Shop was quietly made available in the U.S. Previously, TikTok had only shared the availability of FBT in the U.K. ; in November 2022. reads the company announcement. The company also reiterated that all TikTok-protected U.S. user data is stored in the U.S.

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The Social Commerce Lowdown: the Latest from Pinterest, Meta, Twitter and YouTube (and Why it Matters)

Retail TouchPoints

This week Twitter , Pinterest and Meta all made announcements about their social commerce ambitions and capabilities, just weeks after YouTube discussed its own shopping plans. . As creators’ influence continues to grow, we expect to see increased prominence of monetization programs , such as affiliate marketing.”.

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Camp Puts Curation at the Center of Revenue Creation with Gift Finder Tool

Retail TouchPoints

Now, the Camp team is reflecting on its success and implementing a plan to further improve the product discovery tool for year-round revenue creation. “We As a team of one, Seyfried has the unique opportunity to collaborate closely with her peers in the growth team, which links tech and marketing closely together.

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How to Leverage TikTok to Market Your Products

Rangeme

One of the world’s fastest-growing and most addicting social media platforms for advertising today is the one and only TikTok. If your target audience is Gen Z and younger millennials (but let’s face it, there is something on TikTok for everyone) TikTok should probably become a part of your future marketing strategy.

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Key Takeaways From the Wiser Industry Leaders Retail Panel: Retail Innovation and Strategy

Wiser

The speakers shared their frontline experiences and the strategic pivots they made to keep pace with the rapidly changing consumer expectations and market dynamics.

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The use of AV technology in the retail sector and how it can be utilised during the festive season

365 Retail

Operating in a highly saturated market, retail owners are having to explore unique ways to draw in customers, with AV displays being a core way to elevate spaces and capitalise on a customer’s initial interest. While sales are always front of mind, festive retail spaces are more than just a shop-front advertisement.

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Google Discovery ads: Everything You Need to Know

Store Growers

Last Updated on July 23, 2023 Advertisers create ad campaigns with specific aims and objectives in mind. These ads are the perfect solution for businesses that want to reach brand-new customers or simply advertise their brand among new potential buyers. What Steps to Follow to Set Up Google Display Ad Campaigns? And guess what?