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The Secret to Safe, Profitable Pandemic-Era Retail? Look to Video Analytics

Retail TouchPoints

Retailers can also review historical footage to decide where they should position staff, signage or kiosks offering free face masks. In the event that an associate informs the store of a COVID-19 diagnosis, video content analysis can help with contact tracing. Store Security. Contact Tracing. Customer Demographics.

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The Impact of AI Technologies on Retail: Examining Benefits and Transformations in Shopping

V Count

Therefore, embracing AI technology is not just a luxury but a necessity for retailers who wish to stay ahead in the competitive market. Access to real-time data means being able to pivot quickly and strategically in response to market trends or consumer feedback. Why Is It Essential for Retailers to Use AI-Integrated Technology?

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How to build a bricks-and-mortar store that attracts and retains customers

Inside Retail

Some of them are tried and true, such as store layout and design, customer service and convenience. Others are more novel, such as experiential retailing, retail greening, and collaborative marketing. Regularly conduct audits of the store to see what is working and what requires improvement. Don’t waste this opportunity.