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Meta, Amex and TikTok Offer Holiday Help to Small Businesses

Retail TouchPoints

Meta also will highlight businesses from its Meta Business Leaders Network in the new 2022 Smalliday Showcase gift guide, and provide small businesses with advice on advertising effectively with its SMB Holiday Marketing Guide. Additionally, eligible SMBs will be able to earn a $100 TikTok advertising credit.

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Alibaba International’s VP on the AI opportunity for SMEs

Inside Retail

From navigating language and cultural barriers to grappling with high marketing costs and talent shortages, SMEs have long sought solutions that are both effective and accessible. Zhang also noted that marketing and user acquisition have become more expensive due to the fierce online competition.

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The Top 5 Retail Remix Episodes of 2023

Retail TouchPoints

Over three -plus years, I have had the honor of speaking with industry pros who have rich backgrounds in tech, marketing and advertising, operations, finance and so much more. With the rise of retail media, he saw a unique opportunity to bring the robust, data-driven creative of digital advertising to the physical environment.

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9 Ways To Boost Profits Today At Your Indie Salon 

Retail Minded

With a saturated market, you may wonder how to set your business apart from its competitors. Should you use only organic products for your salon services? Check And Review Your Credit Card Payment Service Options . Have you reviewed your payment processing contract recently? Organize Your Financial Data .

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What’s Behind the New Urgency Driving Sustainability Initiatives?

Retail TouchPoints

Retail TouchPoints recently partnered with Amazon Web Services on a survey of 500 retail and brand executives and found that the vast majority ( 84% ) have incorporated CSR in some way into their business strategies, largely because they think it is the right thing to do ( 72% ). of purchases.

Consumer 313
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2024 Industry Trend Guide

Storis

Our survey found that furniture retailers are enthusiastic about many applications of AI led by those that will increase marketing efficiency and reduce bottom-line costs. More than 50% of those surveyed plan or use Generative AI for designing digital ads, writing content, and personalizing marketing. Take Amazon and Shopify.

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Starbucks, Amazon and Gucci: Retail embraces crypto, but it’s not easy

Inside Retail

The industry’s latest move: accepting cryptocurrency as a form of payment. The crypto market has recently fallen into a steep dive, however, and strict regulations across countries and potential security issues may pose a risk to its growth in coming years. Beyond payment. So, why are retailers betting on crypto now?