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Why AMP for Email has a Place in Every Email Marketers’ Playbook

Retail TouchPoints

AMP for email has continued to improve functionality, providing email marketers with a slew of personalization and interactivity capabilities — adding loads of features to the inbox. AMP for email allows marketers to send surveys and collect data, too. Are they in stock? Why AMP, and Who’s on Board? An AMP Use Case.

Marketing 278
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The Importance of Using Search Data to Drive Ecommerce Success

Retail TouchPoints

Zero results pages can also illuminate the need to configure better synonyms to prevent dead-end searches. Applying insights to off-site marketing channels. Informing what to stock in physical stores. Understanding this issue helps add the right synonyms to prevent lost sales.

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Is the DTC business model dead, or just evolving?

Inside Retail

A few years ago, it seemed like every new brand making noise in the market was adopting a direct-to-consumer (DTC) business model. Like many trends, the discourse around DTC is a rollercoaster, ranging from ‘DTC is dead!’ to ‘Look at this amazing DTC brand! Everyone should do this.’

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Getir and the rapid rise – and equally rapid downfall – of speedy grocery

Retail Gazette

Turning a blind eye to the mediocre performances of longer standing competitors Deliveroo, Amazon and Just Eat, venture capitalists and start up CEOs forged their way to misguided glory, chasing mirages of untold successes down a dead end path. That they would effectively change the convenience grocery market.

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Why Ultra Fast Delivery Companies are Struggling

Indigo 9 Digital

Traditional brick and mortar retail was dead and fast delivery took over. For every order made through an ultra fast delivery company the dollar value of the order must cover the cost of the items ordered, the delivery cost, marketing costs, miscellaneous costs and any corporate overhead the delivery company incurs.

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Jason & Scot Show Episode 314 – Lovesac Founder and CEO Shawn Nelson

Retail Geek

Podcast about e-commerce and digital shopper marketing. 5:32] E-commerce and digital marketing obviously but it’s watchable and changeable, and movable and it can be with you the rest of your life that that led us to a whole design philosophy that now. [5:42]

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4 Critical Steps for Optimizing Omnichannel Order Fulfillment in 2021

Retalon

This includes everything from storing inventory, processing orders, picking stock, shipping packages, and delivering orders to the end consumer. And yet, failing to live up to consumer expectations can be just as deadly — especially when retail behemoths like Amazon are gobbling up market share.