Retail Focus

MARCH 28, 2023

There have been changes in priorities around consumer spending. They relied on advertising, word of mouth and their own product experience in making purchasing decisions. Consumers were often more loyal to certain brands than they are now. Do clients have a say in what they consume and how they consume it?

Payment Services 162

Payment Services Visual Merchandising Advertising Consumer 162

Wiser

AUGUST 17, 2018

BOGO is a great discount technique to use to appeal to consumers. Big companies such as TOMS and Chipotle have seen a lot of success with BOGO promotions. In a report from AMG , 66 percent of shoppers say that they like BOGO the most out of all discount promotions. Get on shoppers’ good sides with a Buy One, Get One promotion.

Advertising 112

Advertising Promotions Visual Merchandising Store Layout 112

Retail TouchPoints

FEBRUARY 23, 2022

Even visually oriented consumer-facing businesses like retail outlets often struggle needlessly to turn images into assets. Retail customers are primed for more than the typical “glamour shots” that architects and advertisers favor, and they are drawn to imagery with a more emotional, personal feel. Most importantly, loosen up!

Advertising 264

Advertising Outdoor Marketing Promotions 264

Retail Minded

OCTOBER 1, 2023

Here are a few tips to help you delve into the psychographic nuances that shape consumer choices. Use the best online survey tools to conduct thorough market research to decipher consumer preferences, revealing what triggers buying decisions. OOH advertising on billboards also guides shoppers to enriched in-store experiences.

Visual Merchandising 52

Visual Merchandising Jewelry Marketing Returns 52

Frank Mayer

MAY 27, 2022

Brands must rely on many marketing tools to promote new products and drive sales. Campaigns are often composed of traditional advertising, social media, digital marketing, and countless niche avenues to educate shoppers and drum up interest. Often, these displays are merchandisers, selling product right from the unit.

Advertising 76

Advertising Visual Merchandising Kiosk Location 76

VMS

SEPTEMBER 17, 2021

A convenience store’s bottom line depends on in-store foot traffic, but according the NACS’ Consumer Insights 2019 report on Consumer Behavior at the Pump, 56 percent of fuel customers don’t go inside the store. These recurring 3 to 5 minute fueling visits provide excellent opportunities for retailers to market to them.”.

Visual Merchandising 52

Visual Merchandising Promotions Advertising Management 52

VMS

DECEMBER 1, 2022

These innovations were the sparks that led to the inception of the visual merchandising and store design industries. And while these megastores were in their seminal stages, nobody quite knew what to do with them and the unending mountain of merchandise sitting under their roofs. As such, visual merchandising was born.

Merchant Services 104

Merchant Services Visual Merchandising Advertising Fashion 104

Retail Geek

JULY 30, 2021

3:36] Visually is more impressive and it’s more important it’s a more pleasant environment to stand in. Packaging and visual merchandising that makes them easy to recognize and differentiate so. Merchandising promoting you to download the mobile app and scan things with your your scan QR codes with your phone.

Visual Merchandising 105

Visual Merchandising Payment Services Advertising Merchant Services 105

VMS

JANUARY 30, 2022

Tenspace (Columbus, Ohio) offers digital native and direct-to-consumer brands, like sports apparel brand Rudis, a physical space to test store concepts and brand activations. Advertisement. We also create all of the social content to promote the shows and capture video and imagery assets during the shows.”. Advertisement.

Apparel 122

Apparel Home Furnishings Visual Merchandising Accessories 122