Retail TouchPoints

JULY 31, 2020

We’re seeing successful advertising tactics arise in many retail verticals for different reasons. For instance, many electronics retailers are seeing results with remarketing audiences, while sporting goods is excelling at ad efficiency. LIAs promote available products that shoppers can receive via curbside store pickup.

Marketing 196

Marketing Beauty and Health Sporting Goods Advertising 196

Retail Geek

SEPTEMBER 27, 2022

Brand names and Sporting Goods retailer so predominantly in the baseball and softball market and we’re on Amazon Walmart eBay and on our Shopify site. But in the Sporting Goods industry and you know Jason if you play baseball growing up is the same Brands like the same Louisville Sluggers Easton’s.

Merchant Services 52

Merchant Services Checkout Payment Services Drop-Shipping 52

Retail Geek

AUGUST 29, 2023

That works those cohorts stick and then they can work on the economics because that’s gonna bring more advertisers per order because the more average more orders and more. GTV is going to bring more cpgs in that want to advertise against that then you could argue accelerating Revenue growth accelerating profitable unit economics.

Merchant Services 52

Merchant Services Grocer Advertising Payment Services 52

Retail Geek

FEBRUARY 28, 2023

Scot: [0:56] I had I am not a big sports ball person but I watched the Super Bowl every year for the commercials and I had, I know you’re the grand poobah of all things advertising and I had an ad question for you. Scot: [35:05] Sporting Goods. 38:37] Selfish piece of.

Apparel 52

Apparel Drop-Shipping Social Commerce Shipping 52

Store Growers

MARCH 9, 2020

Way too often I see new advertisers being jumpy: New advertiser complaining about not seeing results. Google Ads is a platform that allows you to advertise in different places, using different campaign types and different ad formats. They’ve been around for 20 years and a lot of advertisers have gotten REALLY good at them.

Advertising 75

Advertising Shopping Accounting Checkout 75

Retail Geek

JUNE 11, 2021

Most of that team then transition to category management sand so I took over the pnl basically for sporting goods. Salaries were fixed and there’s like no negotiation I was like listen this is the price this is the salary for this level you get promoted at this level there’s no bands.

Merchant Services 95

Merchant Services Payment Services Management Drop-Shipping 95