Remove Advertising Remove Checkout Remove Outdoor Remove Retail Marketing
article thumbnail

Retail’s Best Gift Ever? Zero-Party Data

Retail TouchPoints

Think of it this way: first-party data may reveal someone’s favorite style of jeans or even their favorite brand, but zero-party data, when done effectively, will tell a marketer when someone is planning a night out on the town next week. So how should retailers use zero-party data? Still, respect boundaries.

Kiosk 262
article thumbnail

Retail Consumer Behavior Patterns and Shifting Dynamics: The Future of Retail & Retail Trends

RETAIL MANAGEMENT SOFTWARE

The Retail market landscape has seen significant changes in retail trends and shifts in consumer behavior since the coronavirus breakout, but the industry now appears more optimistic about the growth prospects. Self-service check-ins and checkouts have become the new norm, saving time and money for retailers.

article thumbnail

Choosing the Best Marketing Channels for Your Retail Brand

Retail Next

Here’s a brief overview of major social media platforms, including their major demographics and what retail niches they work best for. There are plenty more not mentioned here, but these are the most popular for retail marketing. Email Marketing. Print Advertising.