Southeast Asian retailer Shopee’s long path to profit: Are we there yet?
Inside Retail
JUNE 29, 2022
Some have lost patience and deserted the ship. Shopee has done what e-commerce players do: it has scaled up partly by acquiring market share with deep discounting and free shipping deals, going particularly hard on the promotions during monthly sales events that yield mouthwatering top lines. on 24 June. billion in 2021.
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