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The Importance of Using Search Data to Drive Ecommerce Success

Retail TouchPoints

Zero results pages can also illuminate the need to configure better synonyms to prevent dead-end searches. Search intent insight can also focus your paid search and social advertising programs, ensuring you are targeting your spend correctly as well as informing your SEO campaigns and online advertising.

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Breaking Barriers: How Brick-and-Mortar Retailers can Deliver Exceptional Customer Experiences

Retail TouchPoints

People have been saying “Retail is dead” for several years now. in its fiscal year 2023 (ending in September) versus 2022…which may come as no surprise to you at all if you’ve been in a Costco on a Saturday lately. No, retail isn’t dead. Bad retail is dead. The problem is it simply isn’t true. Costco grew revenue by 6.7%

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Is the DTC business model dead, or just evolving?

Inside Retail

Like many trends, the discourse around DTC is a rollercoaster, ranging from ‘DTC is dead!’ to ‘Look at this amazing DTC brand! But first, let’s take a look at the history of DTC and why it became so popular. Is DTC dead? Everyone should do this.’ The truth, as is often the case, likely falls somewhere in the middle.

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Why AMP for Email has a Place in Every Email Marketers’ Playbook

Retail TouchPoints

It supports and enables a range of interactive features within advertising email campaigns and uses a markup that works with HTML and CSS. Here’s one scenario for an ecommerce website: Someone gets an email advertising a few shirts. Are they in stock? Salesforce also addressed support for building and sending AMP emails in 2021.

Marketing 254
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Getir and the rapid rise – and equally rapid downfall – of speedy grocery

Retail Gazette

As Getir exits the UK, adding yet another country exit to its roster, Vineta Bajaj takes a look at the meteoric rise and lightning speed downfall of speedy grocery. At its peak Getir, backed by Middle Eastern venture capital, was worth $12bn. We do live in an instant gratification society but this doesn’t come at any cost.

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Why Ultra Fast Delivery Companies are Struggling

Indigo 9 Digital

Traditional brick and mortar retail was dead and fast delivery took over. While a customer loves the idea of ordering chips and a pop before settling down at home to watch a movie, you can quickly see how that gets very expensive for the delivery company. By Tricia McKinnon Once the COVID-19 pandemic hit all things eCommerce took off.

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Jason & Scot Show Episode 273 – Amazon FBA Roll-ups with Alex Kopco of Forum Brands

Retail Geek

In this interview we discuss Alex’s experiences at Target and Amazon prior to founding Forum Brands. ? ? Alex Kopco is the Founder and COO of Forum Brands , a roll-up of digitally-native consumer brands selling via Amazon.