Inside Hy-Vee’s RedMedia Expansion: From the Sofa to the Store
Retail TouchPoints
DECEMBER 5, 2023
Hy-Vee is prioritizing this growth area through a strategic partnership with Samsung that allows the supermarket chain to bring dynamic ads and content into stores, as well as through a robust network of Samsung Connected TVs and Direct Out-of-Home (OOH) advertising channels. “Hy-Vee,
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