Retail TouchPoints

DECEMBER 21, 2023

It’s no secret that retailers and brands have become obsessed with driving conversion in their quest to recover the more than half of shoppers who abandon checkout before completing their purchase. Maximizing that combination of factors can be accomplished at checkout, as long as it’s not stripped of all its goodness.

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Retail TouchPoints

FEBRUARY 7, 2024

When creating an advertisement or a campaign, there is a clear number-one priority a brand needs to focus on: not just getting a consumer’s attention, but holding it. Site crashes, lagging and glitching chip away at the online experience and disrupt what could have been a successful initiative. more involvement than static content.

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Customer Retention Customer Experience Advertising Consumer 266

Inside Retail

JANUARY 14, 2024

Fake fashion e-shops According to researchers at Avast, an internet security company, more than 4000 fake e-shops were set-up to exploit consumer spending in the post-festive season sales.

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Payment Services Accounting Advertising Shopping 260

Retail TouchPoints

JUNE 29, 2022

Pinterest Co-founder, CEO and President Ben Silbermann is stepping down after 12 years at the helm, and online commerce expert Bill Ready — most recently of Google — will take over the role. We want you to be able to pivot into shopping from inspiration at any point.”. Ready’s appointment further drives home that ambition.

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Retail TouchPoints

AUGUST 16, 2023

While that’s not a number to sneeze at — it represents $17 billion in sales — it’s also nowhere near the point of taking over the airwaves. That’s not necessarily due to any flaws in the format itself, but rather because another, perhaps more compelling (at least for U.S. it made up just 2% of ecommerce last year. The best part?

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Advertising Merchant Services Shopping Consumer 243

Retail TouchPoints

APRIL 4, 2023

Pinterest’s still relatively new CEO, Bill Ready, is doubling down on the platform being a positive environment in the increasingly toxic social media universe. “I I really believe in social [media], but I think there’s a Pandora’s box that was opened,” Ready said during a keynote at Shoptalk in Las Vegas. “I

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Advertising Consumer Marketing Shopping 295

Retail TouchPoints

MARCH 15, 2022

If you spend any time at all on social media it’s hard to escape influencers, and there’s a good reason for that — they are incredibly compelling, both to consumers and advertisers. Instagram, TikTok and YouTube are Where it’s At. On the advertiser side, 48% of influencer marketing budgets were spent on Instagram in 2021.

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Marketing Advertising Consumer Marketing Spend 291

Retail TouchPoints

APRIL 8, 2024

To make a splash on a platform like TikTok that caters to this kind of consumer behavior, you must become adept at creating content that quickly showcases why your product deserves to go viral. In his ecommerce career, Fedotoff has generated over $100 million in revenue, profitably using paid advertising and influencers.

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Checkout Marketing Advertising Point of Sale 253

Retail TouchPoints

SEPTEMBER 12, 2023

Photo courtesy of TikTok Shop While the ecommerce functionality has been available to at least some users since late last year, today marks the service’s debut to the wider TikTok community, and to say that both consumers and brands have been eagerly anticipating this development might be an understatement. reads the company announcement.

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Merchant Services Payment Services Shopping Checkout 265

Retail Smart Guys

OCTOBER 10, 2022

It has brought eCommerce and omnichannel to the front seat fostering a digital-driven retail market at present and in the future. Aside from seamless entering of sales and customer checkouts, point-of-sale (POS) systems can produce information to analyze customer data, develop inventory, track shopper trends, and hassle-free data migration.

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Retail TouchPoints

JULY 30, 2020

The move from school supplies and apparel to hardware and computers wasn’t at all surprising to us,” Sides explained. In addition to children’s’ health and safety, parents are prioritizing creating a comfortable and stress-free learning environment at home, according to ShopStyle.com search data. in search) and “boy clothing” (+12.5%

Merchant Services 264

Merchant Services Advertising Apparel Planning 264

365 Retail

MARCH 1, 2022

Orla Power, Marketing Director at Luzern eCommerce. Brands to prioritise growth of sales on multiple online marketplaces: As brands look at ways to reach new audiences and increase sales, the use of online marketplaces will continue to grow and their popularity among consumers will see an uptick throughout the year.

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Inside Retail

MARCH 29, 2022

Social commerce, or purchasing products and services within social platforms, represented just 4 per cent of the US retail e-commerce market in 2021. Millennials’ and Gen Z’s reliance on social media and willingness to make in-app purchases are fuelling wider adoption – and a sort of transformation.

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Social Commerce Advertising Checkout Shopping 130

Retail TouchPoints

JULY 14, 2020

during coronavirus, the company culture at LUXIE and much more. Conor Riley: Several years ago, our products were promoted primarily through subscription boxes geared toward a younger consumer base at $10 per month , but then our brand was picked up by stores like Nordstrom. where it is being sold at higher price points.

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Retail TouchPoints

JULY 20, 2022

This is the seventh year of the Index , and while the company noted that top-performers “aggressively” rolled out optimized content, frictionless checkout and other cross-channel capabilities, there was a sizeable gap between industry leaders and their peers. As an example, curbside pickup exploded during COVID.

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Consumer Customer Experience Inventory Management Shopping 271

Retail TouchPoints

NOVEMBER 11, 2021

Consumers increasingly want to do business with brands that reflect their values, from sustainability to social consciousness. 16, Kristin Shane, SVP Merchandising at PetSmart , and Gayitri Budhraja, Chief Brand Officer of e.l.f. 16 at 12 p.m. Another layer of the marketplace conversation is new media and advertising offerings.

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Merchant Services Payment Services Consumer Beauty and Health 318

Retail TouchPoints

APRIL 13, 2021

5 Social Advertising Trends for Retailers to Know in 2021: Featuring Under Armour. During COVID-19, social networks became powerful vehicles for driving product awareness, education and, in some cases, real-time engagement and community building.; Retailers, Are You (Socially) Listening? Your Customers Are Speaking.

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Consumer Payment Services Fulfillment Advertising 144

Retail TouchPoints

APRIL 23, 2024

Having spent a whopping $3 billion on online advertising in the U.S. in 2023, China’s Temu is hoping that its online advertising blitz can help it establish a foothold in what is traditionally Amazon’s territory. advertising campaigns, signaling that this trans-Pacific ecommerce battle is only just beginning.

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Retail Geek

OCTOBER 6, 2022

We also discuss the latest news (and controversies) around Facebook and TikTok pulling back from some social commerce initiatives (and pressing forward with others). Scot: [1:14] Huh figures you never know where it’s going to come at you. Episode 297 of the Jason & Scot show was recorded on Tuesday October 4, 2022.

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Social Commerce Merchant Services Shopping Promotions 52

Retail Geek

JANUARY 12, 2024

2023 Predictions Recap Jason : At least 2 retail bankruptcies (besides Party City) Yes BNPL Consolidation (Klarna, Affirm, Afterpay. Sezzle) – at least one merges/exits US or BNPL. At least 1 top 20 retailer launches a digital in-store ad network AI is even hotter at end of 2024 than now. Shein successful IPO.

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Drop-Shipping Apparel Shipping Fast Fashion 59

RETAIL MANAGEMENT SOFTWARE

JANUARY 23, 2023

Retail Media Networks Retail media networks are a form of advertising that enables retailers to monetize their first-hand data to better serve customers with more relevant offers when shopping in digital and physical stores and via email/SMS. Brands typically need more data to deliver personalized messages to consumers at scale.

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Retail Assist

JANUARY 17, 2023

Guest Blog by Sarah Hughes , Co-founder & Director at Datitude. Quick commerce, social commerce, marketplaces, greenwashing of brands, a resurgence in physical retail and a rebalancing of ecommerce were key themes during the year. What a difference a year makes! Supply Chain Resilience.

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Customer Retention Payment Services Loss Prevention Checkout 52

Retail Geek

APRIL 7, 2023

ShopTalk 2023 took place at the Mandalay Bay in Las Vegas March 26 – March 29th, and seems fully back to pre-pandemic levels. Over 10,000 attendees, 600 exhibitors, and 50,000 one on one meetings, make ShopTalk the premiere digital commerce event in the US. Scot: [3:30] I didn’t know it was on a weekend this time so.

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Merchant Services Payment Services Social Commerce Advertising 52

Retail TouchPoints

MARCH 11, 2022

The ever-evolving roster of social commerce capabilities on the world’s top platforms can be dizzying, with vast disparities between what is possible from one app to another and each platform fighting to keep up — both with consumers’ expectations and each other. Twitter Lets Merchants Create In-App ‘Shops’.

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Social Commerce Merchant Services Advertising Shopping 291

Retail Geek

FEBRUARY 28, 2023

In this episode we cover: Amazon Q4 Earnings Walmart Q4 Earnings US Department of Commerce Q4 e-commerce data Discussion of Temu and other Social Commerce News Don’t forget to like our facebook page, and if you enjoyed this episode please write us a review on itunes. portion at least and you know there’s this.

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Apparel Drop-Shipping Social Commerce Shipping 52

Retail Geek

APRIL 9, 2021

Ted: will headless commerce take off in 2021? RetailRazor: Amazon has been getting hit w/an endless series of media articles about their private label development at the expense of other merchants on the platform. Scot: [2:45] Good we will have to look at San Diego as a possible location. why/why not? Why is Amazon different?

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Merchant Services Social Commerce Consumer Payment Services 98

Retail Geek

MARCH 31, 2021

A weekly podcast with the latest e-commerce news and events. In episode 258 we cover some recent industry news, including new information on owned brands at Amazon, Target, and Bed Bath & Beyond. Jason: [3:34] Yeah it’s it it’s a pretty big expansion so.

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Beauty and Health Apparel Merchant Services Marketing 59