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Despite Recent Bad Press, Self-Checkout is Here to Stay. Here’s Why.

Retail TouchPoints

This is the first part of our two-part series, “ From Self-Checkout to Just Walk Out: A Look at Autonomous Retail Experiences.” In part one we go beyond the headlines to uncover the reality of the self-checkout situation. Plus, despite all the vocal naysayers, many consumers actually like the technology.

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Why Retailers’ Obsession with Conversion is Keeping Them from…Converting

Retail TouchPoints

It’s no secret that retailers and brands have become obsessed with driving conversion in their quest to recover the more than half of shoppers who abandon checkout before completing their purchase. Maximizing that combination of factors can be accomplished at checkout, as long as it’s not stripped of all its goodness.

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How a Reactive Omnichannel Strategy can Help you Capitalize on Reactive Buying Trends

Retail TouchPoints

There is, however, a huge opportunity for retailers that have the right offer, on the right product, at the right time. For example, short lead times and the ability to adapt quickly resulted in strong sales for Zara owner Inditex despite colder than usual weather this summer. after deploying both of these tactics.

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TikTok Shop Officially Debuts in the U.S.

Retail TouchPoints

Photo courtesy of TikTok Shop While the ecommerce functionality has been available to at least some users since late last year, today marks the service’s debut to the wider TikTok community, and to say that both consumers and brands have been eagerly anticipating this development might be an understatement. user data is stored in the U.S.

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Retail media – the future of personalisation in a privacy-conscious world

Inside Retail

It’s privacy-first and gives both parties access to ready-to-buy audiences right at the point of sale, allowing for more precise targeting (right down to the SKU level). . You might have heard rumours that contextual advertising is the way forward in a post-cookie world.

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How technology enables retailers to navigate autonomous store experiences

Inside Retail

Five in 10 expect unmanned stores to have self-checkouts and human assistance rather than being completely unmanned. With heightened threats of theft and robbery due to reduced staffing, video surveillance can provide proactive alerts to any incidents as well as to detect non-scan at point-of-sale areas including checkout terminals.

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Strategies Unleashed: Navigating TikTok’s Viral Trends for Brand Success

Retail TouchPoints

To make a splash on a platform like TikTok that caters to this kind of consumer behavior, you must become adept at creating content that quickly showcases why your product deserves to go viral. In his ecommerce career, Fedotoff has generated over $100 million in revenue, profitably using paid advertising and influencers.

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