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A Generational Analysis of Today’s Home Improvement Customers

Retail TouchPoints

These homebound tendencies ignited a fervor for redecorating and DIY home improvement that, by all accounts, is continuing strong into 2022. 134% more likely to anticipate making a garden or outdoor purchase. Heather Bien is Senior Content Marketing Manager at Resonate , a leading provider of AI-driven consumer data and analytics.

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Best Postal Scales for Your Small Business in 2022

Small Biz Trends

The arrival of the internet and eCommerce has made shipping an integral part of business operations. Whether you are sending a small or large item, knowing how much it weighs will allow you to manage your shipping costs more effectively. Shipping scales or postal scales can make this possible for you.

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How to Make the Most of Free Google Shopping Listings

Retail TouchPoints

Step 1: Set up a Google Merchant Center account — this is easy to navigate so shouldn’t take you too long to do. To do this, log into your Merchant Center account and go to Products > Feeds, and then click the blue “+” icon. Step 4: Ordinarily, the next step would involve linking a Google AdWord account. of all clicks.

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How Advanced Email Analytics Helped Kerrits Boost its DTC Business 150%

Retail TouchPoints

At that point email marketing was being managed by the team at TAC, which also owns and operates From You Flowers , Eve’s Addiction and Brook & York , among other brands. Additionally, 23% of Kerrits’ email sales now come from automated messages, despite the fact that they only account for 4% of the brand’s email sends.

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Hy-Vee draws acclaim for sustained innovation

Mass Relators

A few highlights: • In June 2021, the retailer launched Hy-Vee Financial Services, fueled by its Midwest Heritage bank subsidiary, offering customers everything from checking and savings accounts to home mortgages and auto ­insurance. • Hy-Vee’s partnership with Wahlburgers includes owning a stake in the chain.)

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How to Sell on Facebook Marketplace: A Guide for Businesses

Small Biz Trends

Facebook Marketplace isn’t charging seller fees on items marked as shipped for the remainder of 2022, so businesses will get to keep more of their profits. Garden & Outdoor. To enable the Shopping Checkout Feature, you’ll need to have an active shop as well as a commerce account. Lower fees. Property Rentals.

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Retail Consumer Behavior Patterns and Shifting Dynamics: The Future of Retail & Retail Trends

RETAIL MANAGEMENT SOFTWARE

The same applies to B2B marketing when you rely on ABM (Account-Based Marketing) to target corporate accounts, decision-makers, etc. The outdoor retailer began to reopen shops that launched zero-contact bike shop services, virtual events, and a pilot program for virtual outfitting.